Senior Social Media Manager

🕒 September 25

🇲🇹 Malta – Remote

⏰ Full Time

🟠 Senior

💕 Social Media Manager

👻 Ghost score 12%

What it means: the chance that no one is really hiring for this job.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.Why this score:

• Open for 47 days.
• Jobs at this company usually fill in 73 days.
• No salary listed.

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Growth Leads

WebsiteLinkedInAll Job Openings

11 - 50 employees

Founded 2020

📣 Marketing

🎲 Gambling

📱 Media

Marketing • Gambling • Media

Growth Leads is a Malta-based performance marketing and lead-generation company that specializes in the iGaming sector. It operates comparison portals and produces SEO-optimized content, reviews, and advertising inventory to drive high-quality, high-lifetime-value leads for gaming operators. Growth Leads also offers web design, development, graphic design, video marketing and SEO services, and partners with industry journalists and affiliates to create targeted media placements and strategic partnerships.

📋 Description

• Develop and execute digital marketing strategies aligned with company and brand goals • Lead the organic growth strategy across multiple brands and digital assets • Own and manage social media channels including X, Facebook, Instagram, YouTube and TikTok • Develop and manage content calendars across multiple platforms and brands • Create engaging copy and content tailored to different audiences and platforms • Plan and execute content around major sports events, iGaming events, entertainment and relevant cultural moments • Create reactive and real-time content around trends, news and live events • Identify and use trends, virality tactics and A/B testing to maximise reach and engagement • Develop creative briefs and coordinate with design and content teams where required • Request and repurpose clips from live streams and other content for digital channels • Build and manage online communities across relevant platforms, including Discord • Monitor social channels, moderate discussions and respond to comments and messages • Monitor competitors, trends and audience behaviour to identify new opportunities for growth • Work closely with content, design, media, marketing and other teams to ensure campaigns and content are relevant and delivered on time • Track and analyse digital and social media performance and continuously optimise strategy • Share actionable insights and recommendations with internal teams to drive growth and performance

🎯 Requirements

• Proven experience in digital marketing, social media, content marketing or audience growth • Experience within affiliate marketing, iGaming, sportsbook, sports media, entertainment or a similar digital environment • Strong hands-on experience across Instagram, TikTok, X, Facebook and YouTube • Proven ability to grow audiences organically and increase engagement • Strong understanding of social media trends, viral content and community engagement • Experience creating or coordinating short-form video, graphics, images and other digital content • Strong writing, communication and creative storytelling skills • Excellent organisational skills, with the ability to manage multiple brands, platforms and content calendars • Experience using digital and social media analytics to measure and improve performance • Ability to work in a fast-paced environment and proactively identify new growth opportunities • Strong interest in sports, iGaming, entertainment and internet culture

🏖️ Benefits

• Remote work arrangement • Full-time employment

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