Freelance Media Buyer – Growth Performance

Job not on LinkedIn

🔥 1 hour ago

🇵🇹 Portugal – Remote

⏳ Contract/Temporary

🟡 Mid-level

🟠 Senior

🎡 Marketing

👻 Ghost score 12%

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🗣️🇧🇷🇵🇹 Portuguese Required

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Logo of Grupo BF

Grupo BF

11 - 50 employees

Founded 1989

💼 Consulting

🏥 Healthcare

🍽️ Food & Beverage

Consulting • Healthcare • Food & Beverage

Grupo BF is a Portugal-based business group founded in 1989 that specializes in direct sales and outsourcing of sales forces for sectors such as telecommunications, energy, security, and financial services; since 2000 it has helped acquire over 4 million customers for its partners. The group operates a portfolio of companies spanning face-to-face sales services, real estate development (Ibérico and North American markets), consumer goods (perfumes and food brands), assisted-living residences, and a charitable foundation supporting health, education, arts and science. Grupo BF emphasizes opportunity, results, differentiation, responsibility and trust across its activities.

📋 Description

• Manage and grow the performance of BF Grupo’s businesses • Turn investment into growth, data into decisions, and technology into competitive advantage • Investigate the full funnel, including creative, offer, audience, landing page, tracking, checkout, CRM, conversion, and repurchase • Manage and optimize performance campaigns on Meta Ads and Google Ads • Analyze data and validate discrepancies between ad platforms, GA4, and actual sales • Implement tracking and fix events • Identify growth opportunities and improve conversion, retention, average order value, customer acquisition, and profitability • Automate, integrate, and simplify reporting and processes where appropriate • Test hypotheses, identify patterns in the data, and learn from winning campaigns • Expand acquisition channels and build a smarter, measurable, efficient, and scalable growth operation • Work with different businesses, audiences, objectives, challenges, and opportunities across BF Grupo • Collaborate with creative, marketing, technology, and sales teams • Propose solutions independently, execute them, and demonstrate results • Answer initial questions by demonstrating reasoning, decisions, experience, and learnings without relying on AI

🎯 Requirements

• Demonstrable experience managing and optimizing performance campaigns, especially on Meta Ads and Google Ads • Understanding of tracking, attribution, conversion funnels, contingency planning, experimentation, and financial metrics • Experience managing budgets responsibly • Ability to identify growth opportunities and expand acquisition channels • Hands-on experience using AI to analyze data, research markets, develop hypotheses, accelerate testing, or build solutions • Ability to work with creative, marketing, technology, and sales teams • Ability to demonstrate real results, decisions, and learnings in Paid Media • Autonomy to work remotely and manage time across deadlines and multiple campaigns • Ability to think, execute, measure, and learn • Knowledge of or experience with Meta Ads, Google Ads, GA4, GTM, Looker Studio, n8n, Make, ChatGPT, Claude, ClickUp, and Python • Proactivity, curiosity, and the ability to learn, investigate, experiment, and find solutions

🏖️ Benefits

• Remote work • Autonomy to work remotely and manage your time within deadlines • Opportunity to work with different businesses, projects, and segments across BF Grupo

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