Freelance Content Marketing Specialist – Travel & Lifestyle

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🕒 May 5

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Have Halal, Will Travel

WebsiteLinkedInAll Job Openings

11 - 50 employees

Founded 2015

📱 Media

👥 B2C

Media • B2C

Have Halal, Will Travel is a travel media and community platform focused on halal-friendly travel for Muslim travelers. The site publishes destination guides, halal food listings, itineraries, travel articles, and deals, and offers user accounts, saved articles, and business onboarding/advertising. HHWT positions itself as both a practical resource for planning halal travel and a community builder aiming to foster understanding between Muslim and non‑Muslim travelers.

📋 Description

• Refresh HHWT's existing content library — update articles for SEO, AI search, accuracy, and current relevance • Research and craft new branded and editorial content across the lifestyle and travel verticals • Apply SEO and AI-search principles in everything you publish — so the work is found, not just written • Use modern content tools to move faster without losing voice • Craft platform-native social content for Facebook, Instagram, and TikTok that drives organic traffic back to the web • Help grow our social channels through consistent, smart posting — not volume for volume's sake

🎯 Requirements

• Can commit at least 4 hours/day, Mon–Fri, within SG/MY working hours • Min 3 years of content marketing experience, with a focus on article and editorial writing • Travel or lifestyle content background • Demonstrated experience growing social media accounts (FB, IG, TikTok) • Working knowledge of SEO and AI-search (AISEO) principles — keyword strategy, search intent, structured content, how content surfaces in AI overviews • Basic analytics fluency (Google Analytics, Meta Business Suite, TikTok analytics) — you can read what's working and adjust • Direct experience working with clients • Strong English writing • Regional understanding — Singapore, Malaysia, and Indonesia are three different audiences, not one