Digital Growth Marketing Manager – CRO, SEO, Email & Social Media

Job not on LinkedIn

🔥 9 minutes ago

🇳🇬 Nigeria – Remote

💵 ₦450k / month

⏰ Full Time

🟡 Mid-level

🟠 Senior

💕 Social Media Manager

👻 Ghost score 1%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Herbal Goodness

WebsiteLinkedInAll Job Openings

11 - 50 employees

🏭 Manufacturing

💼 Consulting

🧘 Wellness

Manufacturing • Consulting • Wellness

Herbal Goodness is a premium manufacturer of organic superfoods and super herbs aimed at supporting healthy living and enhancing well-being. The company offers a diverse array of products including natural supplements, organic teas, smoothies, and keto powders, focusing on high-quality, nutrient-dense ingredients like Papaya Leaf, Graviola, and Moringa. Committed to sustainability and social impact, Herbal Goodness is a proud women and minority-owned business, which supports fair trade practices and initiatives that empower women and educate underprivileged girls. All products are made in the USA and are organic, non-GMO, and undergo rigorous quality testing.

📋 Description

• Optimize Shopify product pages, landing pages, navigation, and checkout experiences to increase sales • Analyze customer behavior using GA4, Shopify Analytics, Microsoft Clarity, or similar tools • Conduct A/B tests and implement improvements to increase conversion rates, average order value, and revenue per visitor • Create compelling landing pages and promotional experiences • Conduct technical SEO audits and resolve indexing, crawling, duplicate content, and website performance issues • Optimize site architecture, metadata, internal linking, schema markup, and Core Web Vitals • Perform keyword research and optimize product pages, collections, and blog content • Use SEO tools to improve organic traffic and revenue • Manage email marketing campaigns and automations using Klaviyo or similar platforms • Build and optimize welcome, abandoned cart, post-purchase, replenishment, and win-back flows • Create email designs, persuasive copy, and targeted customer segments • Improve email-attributed revenue, click-through rates, conversions, and repeat purchases • Manage content creation, scheduling, and engagement across Instagram, Facebook, TikTok, Pinterest, and YouTube • Create posts, Reels, short-form videos, graphics, and educational content • Develop monthly content calendars and execute creative campaigns • Analyze engagement, reach, traffic, and conversions to improve performance • Create AI-generated product images, lifestyle visuals, promotional graphics, marketing videos, animations, and social media Reels • Generate scripts, captions, product education, and marketing copy with AI • Create and test multiple creative variations while maintaining visual quality, brand consistency, and accurate product representation • Analyze data across Shopify, GA4, Google Search Console, Klaviyo, and social media platforms • Build performance dashboards using Excel, Google Sheets, or Looker Studio • Track conversion rates, organic traffic, email revenue, engagement, customer retention, and sales • Identify trends, performance gaps, and growth opportunities • Provide concise weekly reports with recommendations and measurable action plans • Increase Shopify conversion rates and online revenue • Improve organic search visibility and qualified website traffic • Grow email marketing revenue and customer retention • Increase social media engagement and traffic • Translate analytics into actionable improvements and measurable results • Regularly collaborate virtually with the U.S.-based team

🎯 Requirements

• 4+ years of hands-on experience in digital marketing or e-commerce growth • Bachelor's degree in Architecture, Engineering, Marketing, Business, or a related field • Proven experience with Shopify CRO, technical SEO, email marketing, and social media management • Strong working knowledge of Klaviyo, Google Analytics 4, Google Search Console, and Shopify Analytics • Advanced proficiency in AI image generation, video creation, and digital content production • Excellent graphic design, video editing, copywriting, and storytelling skills • Strong Excel/Google Sheets skills and demonstrated ability to analyze marketing performance • Experience with A/B testing, customer behavior analysis, and data-driven optimization • Excellent communication, organization, and project management skills • Ability to work independently, take initiative, and consistently meet deadlines in a remote environment • Consistent availability during agreed working hours • Reliable computer, internet connection, and professional remote workspace required • Preferred: Experience with health and wellness brands, Shopify Liquid/HTML/CSS, marketing automation, and advanced AI creative workflows • Creative portfolio featuring images, graphics, videos, and AI-generated content • AI tools experience outlining tools used and proficiency level • Two examples of projects demonstrating measurable improvements • Analytics sample such as a dashboard, performance report, or case study • Introduction video preferred

🏖️ Benefits

• 100% remote work • Regular virtual collaboration with the U.S.-based team • Professional remote workspace arrangement • Reliable computer and internet connection required for remote work