Paid Social Specialist, Meta Ads Specialist

Job not on LinkedIn

🔥 37 minutes ago

🌐 Argentina, Brazil, +4 more countries – Remote

🇦🇷 Argentina – Remote 🇧🇷 Brazil – Remote 🇵🇪 Peru – Remote 🇨🇷 Costa Rica – Remote 🇭🇳 Honduras – Remote 🇨🇴 Colombia – Remote

💵 $1.8k - $3.2k / month

⏰ Full Time

🟡 Mid-level

🟠 Senior

📈 Performance Marketing

👻 Ghost score 1%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Lago

WebsiteLinkedInAll Job Openings

1 - 10 employees

Founded 2024

💼 Consulting

📣 Marketing

📦 Logistics

Consulting • Marketing • Logistics

Lago is a recruitment service that connects digital marketing agencies and businesses with top-tier global talent from emerging markets. Since 2015, Lago has specialized in providing remote staffing solutions, offering roles such as virtual assistants, social media managers, and customer support representatives. The company aims to empower both agencies and talented professionals by facilitating rewarding job opportunities while enabling businesses to grow efficiently and cost-effectively.

📋 Description

• Develop and manage advertising campaigns using Facebook Ads Manager. • Manage 25+ ad accounts, ensuring optimal structure and performance. • Create compelling ad creatives, including copywriting and image selection. • Analyze performance data to drive campaign improvements. • Present detailed campaign performance reports to clients. • Provide data-driven recommendations for optimizing campaign performance. • Collaborate with clients to align campaign goals, audiences, and budgets. • Ensure quality assurance for ads, targeting accuracy, and correct landing page links. • Boost organic content on client pages. • Install and configure Meta Pixels on websites and applications via Google Tag Manager (GTM). • Troubleshoot Meta Pixel functionality and data discrepancies. • Define and set up custom conversions to track user actions aligned with business goals. • Develop and manage custom audiences based on pixel data. • Use pixel data to create and update client lists for personalized advertising strategies. • Stay updated with Meta advertising practices and updates. • Implement new strategies and tools to enhance tracking and marketing capabilities. • Collaborate with marketing and development teams on Meta Pixel and ad campaign integration. • Work with the creative team on ad creative development.

🎯 Requirements

• 3-4 years in Facebook advertising campaign management. • Expertise in Facebook Ads Manager and Meta Business Suite. • Experience with Meta Ads Manager for multiple clients. • Proficiency in tracking setups, web campaign traffic analysis, and audience engagement metrics. • Strong project management and attention to detail. • Analytical skills for data-driven campaign recommendations. • Excellent communication skills for effective client interactions. • Experience in running video ads. • Familiarity with other digital marketing channels (e.g., Google Ads) is a plus. • Media buying, planning, and creative strategy on Meta platforms. • Proficiency in HubSpot or similar CRMs. • Knowledge of Asana or similar project management software. • Experience with Canva for creative development. • Copywriting and editing skills.

🏖️ Benefits

• Remote Work: Work from anywhere—our team is global, and we value work-life balance. • Growth Opportunities: As a key player i you’ll have the chance to shape your role and grow with us. • Innovative Culture: Join a team that is passionate about leveraging data to solve challenges and drive success in a rapidly evolving market. • Candidates are asked to read, understand, and agree to Lago’s Confidentiality and Non-Circumvention Agreement as part of the recruitment process.