Paid Social Specialist, Meta Ads Specialist

Job not on LinkedIn

🔥 1 hour ago

🌐 Serbia, North Macedonia, +3 more countries – Remote

🇷🇸 Serbia – Remote 🇲🇰 North Macedonia – Remote 🇵🇱 Poland – Remote 🇦🇱 Albania – Remote 🇽🇰 Kosovo – Remote

💵 $1.5k - $3.2k / month

⏰ Full Time

🟡 Mid-level

🟠 Senior

📈 Performance Marketing

👻 Ghost score 1%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Lago

WebsiteLinkedInAll Job Openings

1 - 10 employees

Founded 2024

💼 Consulting

📣 Marketing

📦 Logistics

Consulting • Marketing • Logistics

Lago is a recruitment service that connects digital marketing agencies and businesses with top-tier global talent from emerging markets. Since 2015, Lago has specialized in providing remote staffing solutions, offering roles such as virtual assistants, social media managers, and customer support representatives. The company aims to empower both agencies and talented professionals by facilitating rewarding job opportunities while enabling businesses to grow efficiently and cost-effectively.

📋 Description

• Develop and manage advertising campaigns using Facebook Ads Manager. • Manage 25+ ad accounts, ensuring optimal structure and performance. • Create compelling ad creatives, including copywriting and image selection. • Analyze performance data to drive campaign improvements. • Present detailed campaign performance reports to clients. • Provide data-driven recommendations for optimizing campaign performance. • Collaborate with clients to align campaign goals, audiences, and budgets. • Ensure ad quality assurance, targeting accuracy, and correct landing page links. • Boost organic content on client pages. • Install and configure Meta Pixels on websites and applications via Google Tag Manager. • Troubleshoot Meta Pixel functionality and data discrepancies. • Define and set up custom conversions to track business-specific user actions. • Develop and manage custom audiences based on pixel data. • Use pixel data to create and update client lists for personalized advertising. • Stay updated with Meta advertising practices and implement new strategies and tools. • Collaborate with marketing, development, and creative teams on Meta Pixels, ad campaigns, and ad creatives.

🎯 Requirements

• 3–4 years in Facebook advertising campaign management. • Expertise in Facebook Ads Manager and Meta Business Suite. • Experience with Meta Ads Manager for multiple clients. • Proficiency in tracking setups, web campaign traffic analysis, and audience engagement metrics. • Strong project management and attention to detail. • Analytical skills for data-driven campaign recommendations. • Excellent communication skills for effective client interactions. • Experience running video ads. • Familiarity with other digital marketing channels, such as Google Ads, is a plus. • Media buying, planning, and creative strategy on Meta platforms. • Proficiency in HubSpot or similar CRMs. • Knowledge of Asana or similar project management software. • Experience with Canva for creative development. • Copywriting and editing skills. • Must be comfortable working Monday–Friday, 9 AM–5 PM CST.

🏖️ Benefits

• Remote work: Work from anywhere—our team is global, and we value work-life balance. • Growth opportunities: Chance to shape your role and grow with the company. • Innovative culture focused on leveraging data to solve challenges and drive success. • Confidentiality and Non-Circumvention Agreement as part of the recruitment process.