SEO Backlink Specialist

Job not on LinkedIn

🔥 1 hour ago

🌐 Philippines, Argentina, +5 more countries – Remote

infoinfo

💵 $7 - $9 / hour

⏰ Full Time

🟡 Mid-level

🟠 Senior

📈 SEO Marketing

Where this job comes from

Posted on Lago's careers page, not through a job board

First seen by Remote Rocketship 1 hour ago

Logo of Lago

Lago

1 - 10 employees

Founded 2024

💼 Consulting

📣 Marketing

📦 Logistics

Consulting • Marketing • Logistics

Lago is a recruitment service that connects digital marketing agencies and businesses with top-tier global talent from emerging markets. Since 2015, Lago has specialized in providing remote staffing solutions, offering roles such as virtual assistants, social media managers, and customer support representatives. The company aims to empower both agencies and talented professionals by facilitating rewarding job opportunities while enabling businesses to grow efficiently and cost-effectively.

📋 Description

• Take full ownership of link-building campaigns across approximately 50 SEO client accounts. • Execute targeted backlink strategies based on each client’s SEO goals, target markets, services, and opportunities. • Perform backlink gap analyses against local or industry competitors. • Identify and evaluate high-value, realistically attainable link opportunities. • Assess clients’ backlink profiles for strengths, weaknesses, and opportunities. • Collaborate with the SEO team to identify priority pages requiring additional authority. • Develop target-page plans and natural anchor-text recommendations. • Identify opportunities based on industry, geography, partnerships, and existing relationships. • Build and maintain prioritized prospect lists for each client. • Create monthly link-acquisition plans based on client needs and budgets. • Research legitimate, relevant websites, organizations, and businesses for backlink opportunities. • Write personalized outreach emails and communicate with website owners, businesses, and organizations. • Manage follow-ups, relationship building, and placement coordination. • Submit clients to relevant directories, associations, and industry listings. • Secure quality backlinks and verify that placements are accurate and live. • Coordinate backlink efforts with priority pages and newly published content. • Identify partnership, sponsorship, and other relevant placement opportunities. • Communicate progress, challenges, and opportunities to internal team members. • Execute monthly campaigns across approximately 50 SEO accounts. • Maintain prospect lists, outreach schedules, and accurate campaign records. • Track referring domains, anchor text, target pages, link quality, referral traffic, and ranking changes. • Monitor backlinks for changes or removals. • Follow white-hat SEO practices and avoid spammy or manipulative tactics. • Maintain and improve link-building workflows, documentation, and tracking systems. • Identify process improvements to increase campaign efficiency.

🎯 Requirements

• 3+ years of experience in SEO link building, off-page SEO, or digital PR. • Proven ability to research, evaluate, and secure high-quality backlinks. • Strong understanding of SEO, competitor backlink analysis, and link acquisition strategies. • Experience with outreach, relationship building, and local SEO. • Proficiency with Ahrefs, Semrush, or similar SEO tools. • Excellent research, organization, and written communication skills. • Experience using Google Sheets, Excel, and project management tools. • Ability to independently manage multiple client campaigns and deadlines. • Previous experience at an SEO or digital marketing agency preferred. • Experience building links for local service-based businesses preferred. • Familiarity with digital PR, editorial outreach, and relationship-based link acquisition preferred. • Experience securing links through trade associations, suppliers, business partnerships, and local organizations preferred. • Knowledge of Google Search Console and Google Analytics preferred. • Experience improving SEO workflows, processes, and automations preferred. • Must agree to Lago’s Confidentiality and Non-Circumvention Agreement.

🏖️ Benefits

• Remote Work: Work from anywhere—our team is global, and we value work-life balance. • Growth Opportunities: As a key player you’ll have the chance to shape your role and grow with us. • Innovative Culture: Join a team that is passionate about leveraging data to solve challenges and drive success in a rapidly evolving market. • Lago’s Confidentiality and Non-Circumvention Agreement provides a respectful and professional recruitment experience.

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