Content Strategist

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Hook + Ladder Digital

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11 - 50 employees

Hook + Ladder is a digital marketing agency that works with established brands who have proven their product/market fit but need help capturing or stealing new market share.

📋 Description

• Lead content strategy across social media, email marketing, paid advertising, and websites • Own content calendars from planning through execution • Develop creative briefs and messaging frameworks • Guide content production through clear creative direction and shot lists • Write copy that is clear, on-brand, and built to perform • Stay ahead of trends, platform behaviour, and cultural moments

🎯 Requirements

• 3+ years in digital marketing with a strong content strategy focus • Proven experience creating content across social media, email, and paid ads • Strong copywriting skills across social, email, ads, and short-form content • Experience managing content calendars and overseeing creative quality • Fluent English (C1+) • Comfortable working cross-functionally in fast-paced environments • Daily user of AI tools (ChatGPT, Claude, Gemini - you use them, not fear them)

🏖️ Benefits

• High autonomy, high trust • Performance-driven creativity • Real influence on brand growth • Collaborative creative environment • Remote-first + flexible PTO