Paid Media Specialist

Job not on LinkedIn

🕒 September 18

🇪🇸 Spain – Remote

⏰ Full Time

🟢 Junior

🟡 Mid-level

📈 Performance Marketing

🚫👨‍🎓 No degree required

👻 Ghost score 10%

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Hotelbeds

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

🏨 Hospitality

📦 Logistics

✈️ Travel

Hospitality • Logistics • Travel

Hotelbeds is a global leader in the TravelTech space, serving as an accommodation wholesaler and online travel agency. The company connects and empowers businesses within the travel ecosystem through its cloud-based technology platforms, offering fast access to a wide range of travel products, including accommodation and ancillaries. Hotelbeds exclusively operates in the B2B sector, providing local expertise and support through a team of over 3000 experts, enabling partners to drive growth without competing directly for consumers.

📋 Description

• Plan, implement, and manage Paid Media campaigns across digital advertising platforms • Create, optimize, and monitor campaigns in Google Ads, Microsoft/Bing Ads, Meta Ads, DV360, Criteo, and other advertising channels • Manage Search, Display, Video, and other performance marketing campaigns • Build relationships with hotel and hospitality clients through meetings, campaign reviews, and strategic consultations • Provide budget recommendations and investment strategies to achieve revenue and growth targets • Develop and execute digital marketing strategies tailored to client requirements • Monitor campaign performance, analyze results, and deliver actionable insights and reporting • Optimize CPA, ROI, ROAS, conversion rates, and other campaign KPIs • Stay current with digital marketing trends, technologies, and best practices • Collaborate with internal marketing teams to ensure campaign execution and continuous improvement • Identify upselling and cross-selling opportunities to enhance client results and commercial performance

🎯 Requirements

• Minimum of 2 years' experience managing Paid Media or Performance Marketing campaigns across multiple digital advertising platforms • Strong hands-on expertise in Google Ads and Meta Ads (Facebook & Instagram Ads Manager) • Experience with Microsoft/Bing Ads, DV360, and Criteo is desirable • Proficiency in Google Analytics, Google Tag Manager (GTM), and Looker Studio • Strong analytical skills and ability to make data-driven recommendations • Fluent or professional-level English communication skills, written and verbal • Previous travel, hospitality, OTA, hotel chain, bed bank, channel manager, or booking engine experience or knowledge highly valued • Ability to build trusted client relationships and communicate effectively with stakeholders • Strong organizational skills, attention to detail, and ability to manage multiple campaigns simultaneously • Excellent interpersonal and communication skills • Collaborative team-player mindset • Proactive, results-driven approach focused on improving performance through strategic recommendations

🏖️ Benefits

• Attractive benefits package • Innovative, engaging and multicultural environment • Opportunity to build strong and lasting business relationships and friendships from around the world • Career development opportunities locally or within working locations across the globe

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