Email Marketing Specialist

Job not on LinkedIn

🔥 7 minutes ago

🇵🇰 Pakistan – Remote

⏰ Full Time

🟢 Junior

🟡 Mid-level

✉️ Email Marketing Manager

🚫👨‍🎓 No degree required

👻 Ghost score 22%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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HR POD - Hiring Talent Globally

WebsiteLinkedInAll Job Openings

11 - 50 employees

Founded 2023

👥 HR Tech

🎯 Recruiter

🤝 B2B

HR Tech • Recruitment • B2B

HR POD is a leading premium global recruitment agency dedicated to elevating human resource management services. With a focus on helping companies strategize and build robust HR frameworks, HR POD specializes in recruitment, training, and performance management. They pride themselves on serving a diverse client base, particularly in the tech industry, and adopt a data-driven approach to optimize HR practices that align with organizational goals. Their commitment to integrity, customer satisfaction, and excellence positions them as a reliable partner in enhancing talent acquisition and retention strategies for businesses worldwide.

📋 Description

• Own and maintain core Klaviyo lifecycle flows across client accounts, including welcome, abandoned checkout, browse abandonment, post-purchase, winback, and replenishment flows • Manage the campaign calendar by planning, building, QAing, and scheduling email and SMS campaigns based on each client's promotional calendar • Own segmentation and deliverability by managing segments, suppressions, and sunset logic while protecting sender reputation and inbox placement • Direct the creative process by briefing designers and copywriters for each campaign and QAing final assets for brand consistency and compliance • Analyze campaign and flow performance, tracking revenue, open rates, click rates, conversion rates, and other key metrics, and use A/B testing to continuously improve results • Ensure all email and SMS campaigns comply with applicable regulations, including CAN-SPAM for email and TCPA for SMS, while maintaining claim-safe messaging for regulated accounts

🎯 Requirements

• 2–4 years of hands-on experience managing email and SMS marketing for DTC or e-commerce businesses • Strong proficiency in Klaviyo • Proven experience building and managing lifecycle flows, including welcome, abandoned checkout, browse abandonment, post-purchase, winback, and replenishment flows • Strong understanding of segmentation and deliverability fundamentals, including sender reputation, inbox placement, list hygiene, suppressions, and sunset logic • Ability to brief designers and copywriters effectively and QA email and SMS creative before deployment • Strong ability to analyze performance data, including revenue, open rates, click rates, conversion rates, and flow-level metrics, and use insights to improve performance • Working knowledge of e-commerce platforms and analytics tools such as Shopify, Google Analytics, and Segmetrics • Familiarity with email, push, and SMS platforms such as Klaviyo, PushOwl, Omnisend, Conversio, or GHL • Proficiency with AI tools such as ChatGPT and Claude to support research, content development, analysis, and workflow efficiency • Working knowledge of Asana and Slack for project management and team communication • Strong understanding of email and SMS marketing compliance, including CAN-SPAM and TCPA requirements • Hands-on experience with dedicated SMS platforms such as Postscript or Attentive • Experience working with regulated or high-scrutiny industries, such as CBD/THC, supplements, or telehealth, and an understanding of their email and SMS compliance requirements • Strong understanding of Shopify and e-commerce economics, including AOV, LTV, and repeat purchase rate • Basic HTML skills for email development • Experience using Figma or Canva for email and creative asset edits

🏖️ Benefits

• Remote work from anywhere in Pakistan • USD salary