French-Speaking CX Marketing Consultant

🕒 July 21

🇧🇪 Belgium – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎡 Marketing

👻 Ghost score 55%

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Logo of Huble

Huble

51 - 200 employees

Founded 2013

📣 Marketing

☁️ SaaS

💼 Consulting

Marketing • SaaS • Consulting

Huble is a leading marketing strategy agency specializing in the implementation and optimization of HubSpot CRM solutions. With over 10 years of experience, Huble provides a comprehensive suite of services, including HubSpot CRM implementations, AI transformation services, marketing and creative strategies, sales and revenue enhancements, website design, and customer experience optimization. The company is ISO/IEC 27001:2022 certified for information security management, ensuring both client and its own information assets remain secure. Huble operates globally with 7 offices and is recognized as the #1 ranked marketing strategy agency on G2. com. It aims to empower businesses by developing strategic solutions tailored to specific industry needs, from real estate to educational institutions.

📋 Description

• Consult with clients about business and marketing needs • Compile marketing strategy and technology architecture • Configure marketing technology and manage change • Define success metrics from client objectives and complex business requirements • Understand client needs, processes, and audiences • Audit existing marketing and recommend improvements and MarTech best practices • Develop innovative solutions for complex marketing problems • Consult with clients on challenges and develop solutions through a backlog • Report marketing performance against KPIs and identify solutions to challenges • Build productive client relationships as a value-add partner • Develop marketing and customer experience strategies, including messaging, positioning, ICPs, personas, journey mapping, and behavioural change design • Brief creative, SEO, paid media, designers, developers, and junior marketing teams • Develop strategies across inbound marketing, ABM, go-to-market, always-on, lead nurture, marketing automation, event promotion, and referrals • Define website objectives, navigation architecture, page layouts, Jobs To Be Done, and CRO requirements • Audit website content and determine content to keep, update, remove, or create • Conduct functional testing before website launches • Consult and workshop with clients to document marketing operational requirements during CRM onboarding • Map marketing operational business processes using a Jobs To Be Done framework • Improve lead scoring, marketing automation, segmentation, and HubSpot usage • Set up and optimise marketing systems, automation, reports, and migrations • Brief solution architects, developers, and junior consultants on setup and integration requirements • Test processes and automation against business requirements • Provide HubSpot training and change management through workshops and process documentation

🎯 Requirements

• Relevant tertiary qualification in Marketing or Business Strategy, such as a BComm Honours, BBusSci in Marketing, or Master’s in Marketing or Business, or evidence of continuous education through relevant marketing certifications • Excellent command of English, with exceptional writing and communication skills • 6+ years of experience working in digital marketing • Previous digital agency/consultancy experience in a client-facing consulting or specialist role would be a bonus • Experience developing multiple marketing strategies and managing them from concept to execution • Ability to conduct desk research to develop ICP audiences and personas • Experience reporting on digital marketing performance and setting up reporting • Strong business acumen across marketing, sales, and customer service • Experience developing and running marketing automation programs and leveraging data for marketing • Previous organisational change management, behavioural science, brand strategy, or GTM strategy experience would be a bonus • Solid knowledge of HubSpot or equivalent platforms such as Salesforce, Pardot, or Marketo • HubSpot or equivalent certification would be a bonus • Solid knowledge of HubSpot CMS or equivalent CMS such as WordPress, Drupal, or Wix • Demonstrable experience in at least two of SEO/Organic Traffic, Paid Media, Email Marketing/Marketing Automation, and Website Strategy/Website CRO • Innovative and entrepreneurially minded • Superb interpersonal skills and ability to work independently and as part of a team • Ability to adapt to changing environments, short lead-time requests, and multiple projects • Strong problem-analysis and problem-solving skills • Excellent time and self-management skills • Ability to convey information and ideas effectively to individuals or groups • Dedication to continued learning and research in the HubSpot environment • Data- and performance-driven • Must have the legal right to work and current residency in Belgium

🏖️ Benefits

• Full dental, hospitalisation, and medical insurance • Monthly meal vouchers • 20 days of annual leave over and above public holidays • 12 reduction in work time days • Phone subscription • Company-provided laptop • Public transport subscription • Allowance to use as you wish

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