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Marketing Manager

Job not on LinkedIn

🕒 September 24

🇮🇩 Indonesia – Remote

💵 Rp120M - Rp192M / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎡 Marketing

🗣️🇮🇩 Indonesian Required

Where this job comes from

Posted on IBMC's careers page, not through a job board

First seen by Remote Rocketship September 24

Still open on IBMC's site. Checked Yesterday.

Logo of IBMC

IBMC

51 - 200 employees

Founded 2022

⚖️ Legal

📣 Marketing

📦 Logistics

Legal • Marketing • Logistics

IBMC is a Indonesia-focused business services firm that helps local and international companies enter and operate in Indonesia. They provide HR outsourcing and recruitment (including customer support, tech, and healthcare staffing), employer-of-record services, consulting, tax and accounting, incorporation assistance, market research, business licensing, and certification support (e. g. , Halal, GMP, export). IBMC emphasizes local regulatory expertise, tailored B2B services, and client-focused support to simplify compliance and accelerate growth in the Indonesian market.

📋 Description

• Build a repeatable demand engine so qualified inbound enquiries become a reliable source of pipeline • Define target segments, channels and qualified enquiry criteria for a B2B services business • Develop positioning and messaging differentiating IBMC from competitors and do-it-yourself entity setup • Build a consistent content engine covering labour law updates, market entry guidance and sector briefings • Own the website, SEO for high-intent search terms and LinkedIn • Define lead qualification and handover processes with business development • Establish baseline metrics and report on cost per qualified lead and pipeline contribution • Ensure brand consistency across proposals, decks, website and outbound material • Help shape go-to-market for IBMC's blue-collar workforce platform as scope expands • Report to the Managing Director and work closely with business development • Establish positioning, target segments, baseline metrics and a digital audit in months 1–2 • Launch a sustainable content engine and implement lead qualification and handover in months 3–4 • Generate measurable qualified inbound pipeline and establish cost per qualified lead in months 5–6

🎯 Requirements

• Proven B2B marketing experience in a services business, ideally professional services, HR services, consulting or similar, where the sale is considered and relationship-led rather than transactional • Track record generating qualified pipeline, with real numbers you can speak to, not campaign activity as an end in itself • Strong written English and Bahasa Indonesia • Practical hands-on capability across content, SEO, LinkedIn and website management • Commercial literacy: comfortable working alongside business development and being measured on pipeline rather than activity • Able to work independently and set direction • Understanding of EOR, PEO or employment compliance as a category is useful but not required • Experience marketing to foreign companies entering a new market, or to China-based or regional outbound investors, is useful but not required • Consumer or worker-side acquisition experience is useful but not required • Design capability or comfort directing external design resource is useful but not required

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