Media Operations Director

Job not on LinkedIn

🔥 1 hour ago

🌐 Mexico, United States – Remote

🇲🇽 Mexico – Remote 🇺🇸 United States – Remote

⏰ Full Time

🔴 Lead

⚙️ Operations

👻 Ghost score 10%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Incubeta

WebsiteLinkedInAll Job Openings

501 - 1000 employees

💼 Consulting

🍽️ Food & Beverage

🏥 Healthcare

Consulting • Food & Beverage • Healthcare

Incubeta is a company that provides comprehensive digital marketing solutions, focusing on URL shortening, QR code generation, and analytics. Their platform, the Bitly Connections Platform, helps businesses engage and connect with their audience through customizable and trackable links and QR codes. Incubeta's services cater to a wide range of industries including retail, consumer packaged goods, hospitality, media, and technology, offering tools for marketers, developers, and customer service teams. Their solutions are designed to enhance customer connections and engagement through efficient link management and advanced analytics.

📋 Description

• Own quality standards for media execution across campaign setup, trafficking, optimization, reporting and account management • Build and implement scalable QA frameworks and controls • Conduct regular audits across accounts and channels • Identify recurring quality issues and address root causes • Establish accountability and continuous improvement around delivery quality • Translate global media standards and platform best practices into playbooks, SOPs, workflows and controls • Identify inefficiencies, execution risks and unnecessary complexity across media processes • Standardize and simplify ways of working across accounts, teams and channels • Partner with the VP, Media to prioritize and remove operational roadblocks • Evaluate and implement tools, automation and improved ways of working • Keep operating standards current as platforms, technologies and client expectations evolve • Monitor major media platform releases, policy changes and product updates • Translate platform changes into internal process and execution-standard updates • Establish consistent media execution standards across US and Mexico clients • Ensure the Mexico-based execution team applies consistent quality and rigor across both markets • Support the VP, Media in communicating market-specific context and requirements • Connect the Global Media Capability team with the Mexico media execution team

🎯 Requirements

• Significant experience in media operations, media activation, paid media or digital media execution • Strong hands-on experience managing and executing campaigns across major media platforms • Deep knowledge of Google Ads, DV360, CM360 and social platforms such as Meta and LinkedIn • Proven experience working with US-based clients or within a US-focused media environment • Strong understanding of campaign setup, trafficking, optimization, reporting and media quality assurance • Experience creating or implementing SOPs, playbooks, QA frameworks and operational processes • Strong analytical and problem-solving skills, with the ability to identify root causes and improve processes • Experience driving operational change, automation or the adoption of new media technologies • Excellent communication and stakeholder management skills • Ability to influence and drive change through collaboration rather than formal authority • Strong English communication skills

🏖️ Benefits

• Global, collaborative and entrepreneurial work environment • Direct impact on media delivery across the Americas • Opportunity to shape standards, processes and operating model for a growing media execution function • Collaboration with senior media leadership and a global media capability team