Senior Group Marketing Manager

🔥 8 minutes ago

🇮🇹 Italy – Remote

⏰ Full Time

🟠 Senior

🎡 Marketing

👻 Ghost score 10%

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Intuitive

WebsiteLinkedInAll Job Openings

5001 - 10000 employees

Founded 1995

🏥 Healthcare

💼 Consulting

📦 Logistics

Healthcare • Consulting • Logistics

Intuitive is a company known for its innovative surgical technologies, including the da Vinci Surgical Systems which are used for minimally invasive procedures. With three decades of demonstrated performance, Intuitive focuses on advancing healthcare by providing structured and measurable technology training pathways for surgeons, physicians, and OR care teams. Their vision is to improve patient outcomes through less invasive surgical care. Intuitive also offers a visual media platform for collaboration and learning, known as the Da Vinci Hub, and the Simnow platform for surgical training. The company is involved in ongoing innovation to explore new possibilities in surgical care.

📋 Description

• Lead and implement strategic marketing programs for launching and driving adoption of da Vinci General Surgery indications • Develop surgeon champions and lead clinical education programs and symposia • Manage Clinical Marketers covering defined subspecialties, providing direction and supporting individual development • Serve as subject matter expert for General Surgery and analyze European market dynamics • Develop market segmentation and understand surgeons, practices, patient journeys, and clinical procedure steps • Design and execute European marketing strategies, value messaging, and tactics with demonstrated ROI • Align strategic initiatives with European market/country marketing and sales leadership • Support team prioritization and strategy execution within timelines and budgets • Develop standardized training pathways with the Training team • Develop publication strategies with Clinical Affairs • Define marketing promotion and product requirements with European product marketing teams • Identify surgeon KOLs and create procedure guides and training materials • Develop clinical and capital marketing and sales tools • Develop Speaker, Teacher, Case Observation, and Executive KOLs • Develop proctors and course hosts to implement safe, reproducible surgical techniques • Work with Market Access on cost-effectiveness and value strategies • Develop and validate clinical and economic data • Align with surgical and executive societies • Plan and execute Intuitive’s presence at European conferences, postgraduate courses, live surgical broadcasts, and trade shows • Execute European society collaboration initiatives in training and education

🎯 Requirements

• Bachelor's degree in life science or business discipline • MBA preferred • 12+ years of experience • 7 years of Clinical/Product marketing experience in a therapeutic medical device company • General Surgery experience preferred • Strong Clinical, Surgical and/or Operating Theatre (Room) experience desired • 3+ years of successful management and talent development experience and training • Fluent in English required • Fluent in German and/or French preferred • Proven ability to position procedure/product messages and develop sales support to drive adoption • Demonstrated success building clinical education and marketing programs to drive product/procedure growth • Experience leading departmental and cross-functional projects and project teams in the medical device or related industry • Strong track record leading strategic initiatives from concept to completion • Success integrating business insights into broad Marketing strategies and plans • Superior verbal/written communication, teamwork, and interpersonal work across multiple constituents • Ability to take leadership in an unstructured environment • Ability to manage projects, budgets, priorities, and multiple tasks • Strong knowledge of the MS Office product suite • Ability to travel 60%; international travel required

🏖️ Benefits

• Inclusive and diverse team culture • Long-term growth and professional development investment • Equal employment opportunities • Anti-discrimination and anti-harassment protections

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