Lifecycle Manager

🕒 March 25

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Logo of Kirin

Kirin

11 - 50 employees

Founded 2025

👥 B2C

🛍️ eCommerce

🛒 Retail

B2C • eCommerce • Retail

Kirin is a global leader in the beverage industry, known for its innovative products and commitment to quality. With a strong presence in major markets such as New York, San Francisco, Shanghai, and Hangzhou, Kirin offers a diverse range of beverages that cater to the tastes and preferences of consumers worldwide. The company continuously strives to enhance its offerings through research and development, ensuring sustainable practices and customer satisfaction.

📋 Description

• Own the full execution of our email and SMS strategy in Klaviyo. • Analyze customer cohorts to identify churn points and opportunities for upsells or cross-sells. • Maintain a rigorous testing roadmap and constantly experiment with campaign optimization. • Use predictive analytics and behavioral data for personalized messaging. • Work closely with the Creative team and the Product team to align lifecycle triggers. • Deliver weekly and monthly reports on channel performance and subscriber health.

🎯 Requirements

• Proven track record of increasing Retention/LTV at a growth-stage e-commerce brand. • Deep technical proficiency in Klaviyo (Certification is a plus). • Experience with Shopify • Familiarity with SMS marketing platforms (Attentive, Postscript, or Klaviyo SMS). • Strong understanding of deliverability, list hygiene, and GDPR/CCPA compliance.

🏖️ Benefits

• Health insurance • Flexible work arrangements • Professional development opportunities

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