Lucidya | لوسيديا
51 - 200 employees
💼 Consulting
📣 Marketing
🤖 Artificial Intelligence
💰 $6M Series B on 2022-01
Consulting • Marketing • Artificial Intelligence
Lucidya is a company specializing in social media and online platform analytics. They provide tools and insights that help businesses understand customer sentiment, track brand reputation, and make data-driven decisions. Lucidya's solutions are tailored for engaging with the Arabic-speaking market, leveraging AI technology to process and analyze data for optimal marketing strategies.
Senior Product Analyst – Analytics & Insights
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🔥 0 minutes ago
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Lucidya | لوسيديا
51 - 200 employees
💼 Consulting
📣 Marketing
🤖 Artificial Intelligence
💰 $6M Series B on 2022-01
Consulting • Marketing • Artificial Intelligence
Lucidya is a company specializing in social media and online platform analytics. They provide tools and insights that help businesses understand customer sentiment, track brand reputation, and make data-driven decisions. Lucidya's solutions are tailored for engaging with the Arabic-speaking market, leveraging AI technology to process and analyze data for optimal marketing strategies.
📋 Description
• Turn product data into decisions by investigating why events happened, their meaning, and resulting Product actions • Define KPIs, success metrics, and measurement plans with Product Managers and stakeholders • Analyse customer journeys, funnels, cohorts, adoption, engagement, retention, churn, and behavioural patterns • Evaluate feature performance and support evidence-based decisions to improve, scale, reposition, or discontinue initiatives • Bring quantitative insights and customer, product, and market context into product discovery • Challenge assumptions with evidence and proactively investigate anomalies, trends, underperformance, and customer behaviour changes • Support hypotheses, success criteria, experiment measurement, and A/B test analysis • Translate complex analysis into clear stories, visualisations, recommendations, and decisions • Create leadership reporting on product performance, drivers, risks, progress, and recommended actions • Build analytical frameworks, dashboards, documentation, and self-service resources • Coach Product Managers on metrics, analysis, and interpretation through workshops, office hours, and collaboration • Work with Product, Design, Engineering, and business stakeholders to influence decisions
🎯 Requirements
• 4+ years of experience in product analytics, digital analytics, business intelligence, or a closely related field • Experience working directly with digital Product teams • Independent SQL use for exploring and analysing large datasets • Experience with product analytics or business intelligence platforms such as Mixpanel, Heap, Pendo, Metabase, Amplitude, Looker, Tableau, Power BI, or similar • Deep understanding of funnels, journeys, cohorts, retention, engagement, adoption, churn, and customer behaviour • Ability to translate ambiguous business questions into structured analysis • Ability to distinguish correlation from meaningful interpretation • Comfortable working remotely and communicating effectively across teams • Professional working proficiency in English • Nice to have: A/B testing and experimentation, statistical analysis, modern data stacks, data warehouses, transformation tools, event tracking, analytics instrumentation, data governance, product analytics functions, data culture, senior leadership presentations, Python or R, B2B SaaS, enterprise products, AI products, or complex data-driven platforms
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