Product Marketing Manager

Job not on LinkedIn

🔥 0 minutes ago

🌐 Germany, Canada, +5 more countries – Remote

🇩🇪 Germany – Remote 🇨🇦 Canada – Remote 🇪🇸 Spain – Remote 🇵🇱 Poland – Remote 🇬🇧 United Kingdom – Remote 🇧🇪 Belgium – Remote 🇳🇱 Netherlands – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎁 Product Marketing

👻 Ghost score 10%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Matomo

WebsiteLinkedInAll Job Openings

11 - 50 employees

Founded 2007

💼 Consulting

📣 Marketing

☁️ SaaS

Consulting • Marketing • SaaS

Matomo is a powerful web analytics platform that offers complete data ownership and privacy protection to users. As an open-source alternative to Google Analytics, Matomo ensures GDPR and CCPA compliance, making it a choice for organizations focused on ethical data usage. With features like consent-free tracking, marketing attribution, and log analytics, Matomo provides users with comprehensive and accurate insights into website performance. It is recognized for its ease of use, customization, and the ability to operate on-premise or in the cloud. Trusted by over one million websites globally, Matomo is committed to providing a secure and transparent web analytics experience without data sampling or limitations.

📋 Description

• Define and continuously strengthen Matomo's positioning, messaging and value propositions • Translate technical capabilities into clear customer and business value • Build systematic understanding of customers, buyers and markets through research, sales conversations, support feedback, product usage and market intelligence • Turn insights into stronger ICPs, personas, messaging, go-to-market decisions and input for Product • Own product marketing strategy and planning for key product and feature launches • Partner with Product, Sales and Marketing from early positioning through launch and adoption • Prioritise across product launches, sales opportunities, customer needs and strategic marketing priorities • Create sales enablement materials including pitch materials, battlecards, persona guidance and value/ROI frameworks • Build market and competitive intelligence and inform positioning, packaging, pricing, product strategy and go-to-market decisions • Partner across Marketing, Product and Customer teams to improve product discovery, understanding and adoption • Ensure consistent product messaging across website, campaigns, content, launches and sales conversations • Support stronger differentiation, more effective sales conversations, improved conversion and measurable product adoption

🎯 Requirements

• 5+ years experience in product marketing in a B2B SaaS or technology environment, with a track record of owning positioning, messaging and go-to-market strategy • Strong experience turning customer, market and competitive insight into clear ICPs, value propositions and differentiated product narratives • Demonstrated success leading go-to-market initiatives and product launches across Product, Marketing and Sales • Experience building sales enablement that improves the quality of customer conversations and supports measurable commercial outcomes • Ability to understand complex or technical products and translate them into simple, credible and compelling customer value • Customer-centric and data-informed approach, combining qualitative insight, quantitative evidence and commercial judgement • Strong written and spoken English, with clear communication in a global, asynchronous environment • Strong record of taking ownership, exercising sound judgement and delivering measurable outcomes • Helpful: experience with web analytics, MarTech, data infrastructure, privacy technology or another technically complex SaaS category • Helpful: experience marketing open-source or developer-influenced products • Helpful: experience supporting enterprise or Sales-Led Growth motions • Helpful: experience adapting positioning and enablement across international markets, particularly Europe and North America • Helpful: French or German language skills

🏖️ Benefits

• 100% remote working within your country of employment • Flexible working hours, within the collaboration and coverage requirements of the role • 25 - 30 days of paid annual leave plus national public holidays • Home-office equipment and co-working support • Health insurance support, where applicable • Mental-health and wellbeing support • Training and professional development opportunities • Paid volunteering day • Pet bereavement leave • No-meeting Fridays • No more than two days each week with late meetings