Senior Integrated Marketing Manager, Robotics

Job not on LinkedIn

🔥 0 minutes ago

⏰ Full Time

🟠 Senior

🤖 Robotics

Where this job comes from

Posted on Medtronic's careers page, not through a job board

First seen by Remote Rocketship 0 minutes ago

Logo of Medtronic

Medtronic

10,000+ employees

Founded 1949

🏥 Healthcare

🏭 Manufacturing

⚕️ Healthcare Insurance

Healthcare • Manufacturing • Healthcare Insurance

Medtronic is a global leader in healthcare technology solutions, working to address the most complex and challenging medical conditions. With over 95,000 employees in more than 150 countries, the company is focused on accelerating access to healthcare technologies and advancing inclusion, diversity, and equity in healthcare. Medtronic collaborates closely with healthcare professionals to innovate and optimize treatments and therapies, thus inspiring hope and new possibilities for patients worldwide. The company's commitment to healthcare extends to its focus on impactful solutions and sustainable practices.

📋 Description

• Lead strategic direction, planning, and execution of upstream marketing activities for Robotic and Digital Surgery Portfolios • Shape long-term portfolio vision and drive customer-focused innovation • Ensure excellence in new product launches • Partner with cross-functional teams and global stakeholders to translate market insights into actionable strategies • Drive portfolio decisions based on evolving market dynamics and regional and business needs • Create sales and marketing materials • Manage marketing campaigns • Educate healthcare professionals • Collaborate with sales and product teams • Engage with Key Opinion Leaders (KOLs) • Analyze market data • Manage conferences and other events • Develop and implement enterprise-wide integrated marketing programs • Develop business cases, strategies, budgets, executions, measurements, and ongoing enhancements • Lead sponsorship and partnership strategies, including concepting, evaluation, creation, and activation • Oversee content creation to achieve reputational and messaging aims • Utilize omni-channel marketing models incorporating paid, owned, earned, and shared content • Develop reputational KPIs and listening tools and track and measure program impact • Leverage insights to strengthen programs and build new strategies • Build and maintain stakeholder contact programs and databases

🎯 Requirements

• Bachelor’s degree in engineering, Business, Healthcare Management, or a related field • +10 years of progressive experience in marketing • Proven track record in portfolio strategy, product launches, and pricing strategy • Prior experience working in similar large-scale healthcare strategic initiatives • Strong strategic thinking and analytical skills • Ability to translate insights into actionable plans • Exceptional collaboration and influencing skills with global and cross-functional stakeholders • Demonstrated success in navigating matrix organizations and driving alignment across regions • Preferred: Master’s degree, MBA, or equivalent advanced degree • Preferred: Demonstrated expertise by creating innovative value propositions • Preferred: Large Capital commercial experience within the emerging markets

🏖️ Benefits

• Competitive Salary and flexible Benefits Package • Wide range of benefits, resources, and competitive compensation plans designed to support employees at every career and life stage

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