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SEO Copywriter, Mid-Level

Job not on LinkedIn

🔥 16 hours ago

🇧🇷 Brazil – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

📝 Copywriter

🗣️🇧🇷🇵🇹 Portuguese Required

Where this job comes from

Posted on meutudo.'s careers page, not through a job board

First seen by Remote Rocketship 16 hours ago

Still open on meutudo.'s site. Checked 2 minutes ago.

Logo of meutudo.

meutudo.

501 - 1000 employees

Founded 2016

🛡️ Insurance

💼 Consulting

🏥 Healthcare

Insurance • Consulting • Healthcare

meutudo. is a Brazilian fintech that offers 100% digital, consumer-facing credit and financial services via a mobile app and website. The company specializes in payroll-deductible (consignado) loans for CLT employees, INSS retirees and pensioners, FGTS advance (saque-aniversário) financing, portabilidade and refinancing of consignado loans, benefit-linked credit cards, PIX payment solutions and insurance products (life and income protection). Founded in 2018 and operating with partner financial institutions, meutudo. emphasizes secure, transparent and efficient digital lending for individual customers.

📋 Description

• Produce SEO-optimized content, including evergreen articles, news stories, guides, FAQs, informational pages, and other formats • Develop original, clear, natural, and human-centered copy that adheres to the brand’s voice • Conduct in-depth research before producing content • Consult reliable sources, official documents, studies, legislation, and specialized references • Interpret SEO briefs and transform them into complete, useful content for users • Incorporate keywords naturally, avoiding artificial or over-optimized copy • Structure content based on search intent, scannability, information hierarchy, and user experience • Update and optimize published content based on performance, market changes, and new information • Identify opportunities to expand, supplement, or improve content • Produce content aligned with quality, authority, trustworthiness, and experience criteria • Ensure information is accurate before publication • Collaborate with SEO, Content, and other relevant teams • Meet editorial calendars and production targets while maintaining content quality

🎯 Requirements

• Previous experience as an SEO copywriter, content writer, or in a similar role • Excellent command of Portuguese, including grammar and writing skills • Proven experience producing SEO content • Ability to write natural, fluent copy with a distinctive voice • Strong research, interpretation, and fact-checking skills • Knowledge of search intent and the user journey • Knowledge of headings, keywords, internal links, and other on-page SEO fundamentals • Ability to adapt language, depth, and approach according to the audience and subject matter • Strong organizational skills for managing multiple assignments and deadlines • Ability to independently develop content from briefs • Critical judgment to assess sources and identify inconsistent or unreliable information • All written content must be original; generative AI must not be used to write the content • Preferred: experience writing about finance, economics, credit, labor rights, pensions, or related topics • Preferred: experience creating YMYL content • Preferred: familiarity with E-E-A-T concepts • Preferred: experience producing news and fast-turnaround content • Preferred: knowledge of Google Search Console, Google Trends, Semrush, Ahrefs, or similar tools • Preferred: experience optimizing and updating existing content • Preferred: basic knowledge of organic performance analysis • Preferred: experience producing content for high-traffic websites

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