Digital Ad Manager

🔥 1 minute ago

🇵🇭 Philippines – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

👔 Manager

👻 Ghost score 22%

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MultiplyMii

201 - 500 employees

Founded 2019

🎯 Recruiter

🤝 B2B

Recruitment • B2B

MultiplyMii is a recruiting and remote-hiring service that connects growing companies with experienced Filipino remote professionals for roles such as marketing, operations, bookkeeping/finance, customer support, SEO, e-commerce, and administrative/project management. The company provides end-to-end hiring support including role planning, sourcing, candidate screening and shortlisting, structured onboarding support, and long-term hiring guidance. MultiplyMii also publishes salary guides, job description templates, success stories, and offers faster hiring options (Talent Overflow) and strategic workshops to help companies build cost-efficient, high-performance remote teams in the Philippines.

📋 Description

• Build and own paid media strategy for Meta and Google aligned with business goals, product launches, seasonal promotions and key sales dates • Define target audiences, campaign structures, budgets and KPIs including ROAS, CPA, CTR and conversion rate • Plan monthly and quarterly ad calendars around launches, holidays and sports seasons • Research competitors and industry trends • Set up, launch and schedule Meta Ads Manager and Google Ads campaigns across Search, Shopping, Performance Max, Display and YouTube • Build custom, lookalike, retargeting and keyword-targeting audiences • Collaborate with design and marketing teams on ad creative, copy and landing pages • Configure and verify Meta Pixel, Conversions API, Google Tag Manager, GA4 and conversion events • Maintain organized ad accounts with naming conventions and budget controls • Monitor campaigns daily and adjust bids, budgets, targeting and placements • Run ongoing A/B tests on creative, copy, audiences and landing pages • Identify underperforming ads, pause them and reallocate budget • Manage spend pacing to avoid overspending or underspending • Recommend creative updates based on performance data and ad fatigue • Produce weekly performance reports and monthly summaries covering spend, revenue, ROAS, CPA, conversions and insights • Present results and next steps to leadership in plain language • Build and maintain dashboards in GA4, Looker Studio or similar • Track results against goals and forecast future spend and returns

🎯 Requirements

• 3+ years managing paid campaigns on Meta and Google Ads, ideally for e-commerce, retail or consumer brands • Proven record of managing monthly budgets and improving ROAS or CPA • Strong working knowledge of Meta Ads Manager, Google Ads, GA4 and Google Tag Manager • Experience with conversion tracking, attribution and audience segmentation • Comfortable with Excel or Google Sheets, building reports and reading trends • Organized and deadline-driven, able to manage several campaigns and launches at once • Clear communicator who can explain results to people who aren't marketers • Google Ads and Meta Blueprint certifications are nice-to-have • Experience with TikTok Ads, Pinterest or Amazon Ads is nice-to-have • Shopify or e-commerce platform experience is nice-to-have • Background in sports, apparel or promotional products is nice-to-have • Basic design skills with Canva or Adobe are nice-to-have • Must be currently residing in the Philippines and legally authorized to work there • Must have a reliable computer, high-speed internet and a quiet, dedicated workspace for remote work

🏖️ Benefits

• Remote work in the Philippines • Monday–Friday schedule with overlapping hours with US CST • Recruitment process support and updates throughout the process

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