Director of Marketing

🔥 18 hours ago

🇨🇴 Colombia – Remote

💵 $54k - $60k / year

⏰ Full Time

🔴 Lead

🎯 Chief Marketing Officer (CMO)

👻 Ghost score 4%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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New Frontier Immigration Law

WebsiteLinkedInAll Job Openings

11 - 50 employees

👥 B2C

⚖️ Legal

B2C • Legal

New Frontier Immigration Law is a law firm specializing in immigration law. They provide a wide range of legal services to assist clients in the United States with their immigration needs. Their offerings include family petitions, military parole in place, appeals, bond waivers, removal defense, U and T visas, among others. New Frontier focuses on providing personalized legal strategies to help clients obtain necessary documentation and navigate the immigration system confidently. With over 50 years of combined experience, their team of award-winning attorneys aims to help clients live free and fearless by securing work permits, social security cards, and ensuring successful outcomes in immigration legal matters.

📋 Description

• Develop and execute a comprehensive marketing strategy supporting firmwide revenue goals of $1.5M per month ($18M annually) • Oversee a team of 3–5 marketing professionals • Partner with the CEO, CFOO, Sales, and Operations leadership to align marketing investments with business objectives • Manage and optimize an annual marketing budget of $3–4 million • Lead full-funnel performance tracking and analytics connecting marketing KPIs to revenue outcomes • Produce and present marketing performance dashboards and insights to the executive team • Design and oversee multi-channel campaigns generating 4,000–6,000 qualified leads per month • Leverage paid, organic, referral, and community strategies to expand reach and engagement • Oversee campaign testing, segmentation, and automation to maximize conversion and retention • Strengthen the firm’s brand identity and storytelling as a leader in humanitarian immigration law • Champion consistent brand messaging and creative excellence across digital and offline platforms • Lead thought leadership and community impact initiatives • Oversee and optimize the firm’s marketing technology stack

🎯 Requirements

• Bilingual (Spanish/English) — Required; essential for authentic and inclusive communication • 10+ years in marketing, with 3–5 years at a director or senior leadership level • Proven track record managing multi-million-dollar marketing budgets and achieving measurable growth • Demonstrated success in demand generation and brand development within a growth-oriented, professional services or legal setting • Strong analytical mindset; able to translate marketing data into actionable business insights • Skilled at building and scaling teams, with a passion for coaching and developing talent • HubSpot CRM & Marketing Hub (required) • Google Ads / GA4 / Meta Ads Manager • Call Tracking Metrics (for attribution and ROI) • BirdEye (for reviews and reputation management) • Microsoft Suite • Experience with TikTok, Instagram, Facebook, YouTube, and LinkedIn

🏖️ Benefits

• PTO and paid holidays