Senior Product Marketing Analyst

Job not on LinkedIn

🕒 August 24

🇧🇷 Brazil – Remote

⏰ Full Time

🟠 Senior

📊 Marketing Analyst

👻 Ghost score 18%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Associação Nova Escola

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2015

📚 Education

🤝 Non-profit

🌍 Social Impact

Education • Non-profit • Social Impact

Associação Nova Escola is an educational organization dedicated to enhancing teaching practices and supporting educators in Brazil. It offers a variety of resources, including lesson plans, certified courses, and educational materials aligned with the National Common Curriculum Base (BNCC). The organization focuses on themes such as literacy, anti-racism education, and inclusive teaching practices, providing tools for teachers to engage students effectively and promote diverse learning experiences.

📋 Description

• Collaborate with a multidisciplinary team, including one or more product squads, and work regularly with Product, Technology, and UX teams • Lead the go-to-market and adoption efforts for products within the assigned squad • Translate the product’s value proposition into positioning and messaging that resonate with consumers, while understanding the business and the audience’s pain points • Use product metrics and performance indicators to recommend and support decision-making across teams • Monitor competitors’ market activities and propose action plans for the marketing mix • Qualify, engage, and convert leads and marketing initiatives in partnership with Creative and Performance teams • Manage the budget and support marketing projects

🎯 Requirements

• Bachelor’s degree in Marketing, Advertising, Communications, or a related field • At least 2 years of experience in product marketing or digital marketing • Experience with paid media campaigns and understanding of media and performance metrics • Experience preparing briefs and presentations • Excellent written and verbal communication skills • Knowledge of CRM systems • Advanced proficiency in Excel or Google Sheets • Advanced proficiency in Google Analytics • Innovative and strategic mindset, with the ability to address diverse day-to-day demands • Ability to investigate and identify patterns through data analysis • Preferred: knowledge of or interest in the day-to-day realities of public education • Preferred: knowledge of growth marketing and A/B testing • Preferred: strong ability to collaborate with Technology teams and knowledge of digital products and agile methodologies

🏖️ Benefits

• Employment under Brazilian labor law (CLT), with flexible hours (40 hours per week) • 100% remote work • Profit-sharing program • Meal allowance of R$41.30 per business day on a Flash card • Monthly home office allowance • Childcare allowance for children up to 7 years old • Amil health insurance (private room), with 50% coverage for dependents • Wellhub (formerly Gympass), with access to gyms and meditation and wellness apps • Extended maternity and paternity leave • Financial support for courses and professional development programs • Development Program for Black professionals • Discounts at English-language schools • Participation in events and internal learning paths • Employee resource groups for Black professionals (AfroAners), LGBTQIAPN+ people (POC Escola), and caregivers and parents (Caregivers Network) • Meetings, discussion circles, and educational initiatives promoted by the Diversity Committee • A safe and welcoming environment for collaboration and shared growth • Birthday day off • Company-wide year-end shutdown (10 guaranteed days off)