
501 - 1000 employees
Founded 2020
☁️ SaaS
💳 Fintech
🤝 B2B
SaaS • Fintech • B2B
Pennylane is a French SaaS platform that centralizes financial management, accounting, invoicing, expense management, treasury and business banking features for small and medium-sized businesses, independents and accounting firms. It provides an integrated dashboard, automated workflows, bank account and corporate cards, invoice and payment tools, and native integrations with accounting and payments partners to streamline bookkeeping and cashflow operations.
🔥 12 hours ago
🗣️🇫🇷 French Required
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501 - 1000 employees
Founded 2020
☁️ SaaS
💳 Fintech
🤝 B2B
SaaS • Fintech • B2B
Pennylane is a French SaaS platform that centralizes financial management, accounting, invoicing, expense management, treasury and business banking features for small and medium-sized businesses, independents and accounting firms. It provides an integrated dashboard, automated workflows, bank account and corporate cards, invoice and payment tools, and native integrations with accounting and payments partners to streamline bookkeeping and cashflow operations.
• Own the free-to-paid journey for SMEs, including paid-value discovery, upgrade proposals, plan upgrades, additional seats, add-ons, and Pro Account openings • Own shared upgrade surfaces such as paywalls, upsell moments, and upgrade guidelines • Define and steer monetisation outcomes, including product-driven upgrades and MRR • Interview SMEs, conduct user research, and analyze data using SQL, Amplitude, and Metabase • Run experiment-led monetisation practices using cohorts, hypotheses, metrics, and stop criteria • Define OKRs and roadmap based on user insights and company objectives • Collaborate with a Product Designer and product-focused engineers from MVP through implementation and iteration • Work with PMs across invoicing, expenses, banking, and other product areas to introduce appropriate paid moments • Measure the impact of shipped initiatives and align stakeholders on priorities, audiences, and timing • Share monetisation learnings and playbooks with other squads • Potentially recruit and mentor new PMs and shape monetisation processes as the product team grows
• Proven experience in monetisation, conversion, or growth in a freemium or self-serve B2B SaaS environment, with measurable results • Experiment-led mindset: ability to define hypotheses, cohorts, metrics, and stop criteria • Highly data-driven and hands-on: SQL, dashboard creation, data analysis, Amplitude or equivalent tools, and experiment-result interpretation • Strong user research skills and product sense • Strong and structured communication skills • Ability to simplify complex problems and break them into smaller pieces • Hands-on approach beyond traditional product management responsibilities • Past Product Management experience at a scale-up or large technology company is required • Curiosity about accounting and comfort with complexity • Nice to have: exposure to pricing and packaging, banking, or payment products
• Company shares • Home workspace budget • Monthly coworking space allowance • Access to 8,000 fitness spaces in Europe and 300+ wellness activities through Gymlib • Busuu access for English or French language learning • Latest Apple equipment • Social events, sports activities, afterwork drinks, and twice-yearly company seminars • 10 additional days off beyond 25 standard days (France-based employees) • Lunch credits via Swile card (France-based employees) • Alan Blue healthcare coverage for employees and families (France-based employees)
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