Marketing Automation Specialist

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🕒 April 9

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PeopleTree Knowledge Services

WebsiteLinkedInAll Job Openings

51 - 200 employees

💳 Fintech

IT Service Industry • Software Development • Fintech

PeopleTree Knowledge Services is a technology agency dedicated to helping small and medium enterprises (SMEs) leverage technology for business growth. With over 10 years of experience, PeopleTree provides a range of services including software development, business intelligence, cloud services, and IT staff augmentation. The company aims to optimize operations and improve service levels for its clients, empowering them to compete effectively in their respective markets.

📋 Description

• Build, optimize, and scale lifecycle campaigns • Work at the intersection of marketing, product, and data teams • Execute data-driven campaign execution

🎯 Requirements

• 5+ Years of Relevant Experience (Mandatory) • Strong hands-on experience with Braze • Advanced SQL skills (joins, CTEs, window functions, complex segmentation logic) • Experience with Hightouch or similar reverse ETL tools • Solid experience with Liquid templating for dynamic and personalized messaging • Proven track record of building and optimizing lifecycle marketing campaigns • Strong understanding of event-driven architecture in marketing systems • Ability to troubleshoot and resolve data discrepancies across systems • Comfortable collaborating with marketing, product, and data teams

🏖️ Benefits

• Remote working days: Monday to Friday • Working hours: 3:30 PM – 1:30 AM (US Business Hours, EST) • Flexible working hours