Associate Audience Analyst

🔥 12 hours ago

🇨🇴 Colombia – Remote

⏰ Full Time

🟢 Junior

🟡 Mid-level

🧐 Analyst

🚫👨‍🎓 No degree required

👻 Ghost score 14%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Power Digital Marketing

WebsiteLinkedInAll Job Openings

501 - 1000 employees

💼 Consulting

👥 B2C

📣 Marketing

Consulting • B2C • Marketing

Power Digital Marketing is a tech-enabled growth marketing firm that operates at the intersection of data, technology, and human intelligence to make profit predictable. The company provides a comprehensive suite of digital marketing services, including strategic consulting, creative campaigns, data intelligence, media planning, and more to ignite every phase of the customer journey. Power Digital Marketing focuses on delivering business impact through transparency, data-driven strategies, and advanced technologies, helping brands achieve sustained growth and competitive advantage in a hyper-competitive market.

📋 Description

• Deliver high-quality audience analyses to support new business appraisals • Understand business goals to identify target audiences, including behavior, preferences, and trends • Use audience insights to inform planning, targeting, and creative strategies for campaigns • Manage all new business appraisal audience analysis requirements • Ensure timely and accurate delivery supporting the revenue division • Help complete audience analyses for existing clients based on new business appraisal demand • Research, onboard, and optimize tools and technologies for audience development • Refine and improve audience analysis processes and templates • Participate in team projects, share ideas, and provide constructive feedback • Prioritize tasks, manage multiple assignments, and meet deadlines • Identify challenges and suggest solutions to improve processes and outcomes • Employ AI technologies to optimize business processes • Use Power Digital's Nova ecosystem for departmental work • Complete approximately 25 new business audience requests per month • Complete audience analyses and slides within 3 business days of request • Communicate timelines, roadblocks, delays, pending workflow, and out-of-office days • Use Asana for 100% of task and project management

🎯 Requirements

• Proficiency in spoken and written English at an advanced level is required • Experience working with large datasets to analyze audience behavior, preferences, and trends, and leveraging these insights to guide planning, targeting, and creative strategies for advertising campaigns • Foundational understanding of media fundamentals: funnel/campaign structures, tracking, optimization approaches, and channels • Highly dependable, self-starter, high energy, positive attitude with good organization, and time management skills • Ability to manage multiple projects simultaneously, collaborate across different teams, and function in a fast-paced environment • Team-oriented and collaborative, effective interpersonal skills, organized, detail-oriented, and punctual • Familiarity with audience platforms like Nielsen, MRI-Simmons, Global Web Index, or Comscore (Ideal but not required)

🏖️ Benefits

• Base salary + commission opportunities • Medical Bonus • 15 paid vacation days (PTO) per year • Up to 4 hours per quarter for paid Volunteer Time Off (VTO) towards philanthropic endeavors • Fully flex work environment: full-remote, in-office, or hybrid • A one time 400.000 COP Work From Home (WFH) stipend automatically added to your first paycheck • Employee Assistance Program (EAP) • 17 observed Colombian national holidays + 2 mental health recharge days per year • Legal benefits like Prima, Cesantias • Paid Social Security • Unlimited opportunities for growth & leadership within a rapidly growing firm • Ongoing employee development programs for personal and professional growth (Hedgehog and Vital 5s) • Quarterly awards including prize money and recognition for outstanding performance • Opportunities to be involved in company DEI initiatives