Fashion Marketing Associate – Account Director

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Power Digital Marketing

501 - 1000 employees

💼 Consulting

👥 B2C

📣 Marketing

Consulting • B2C • Marketing

Power Digital Marketing is a tech-enabled growth marketing firm that operates at the intersection of data, technology, and human intelligence to make profit predictable. The company provides a comprehensive suite of digital marketing services, including strategic consulting, creative campaigns, data intelligence, media planning, and more to ignite every phase of the customer journey. Power Digital Marketing focuses on delivering business impact through transparency, data-driven strategies, and advanced technologies, helping brands achieve sustained growth and competitive advantage in a hyper-competitive market.

📋 Description

• Own a portfolio of 4–6 fashion and apparel accounts • Serve as the primary strategic partner for clients, owning the performance narrative and identifying growth opportunities • Align marketing efforts with business objectives, revenue growth, creative performance, customer acquisition efficiency, and retention • Lead weekly client calls on larger accounts and support PM-led calls on smaller accounts • Translate Power Circuit roadmap outputs into weekly account priorities • Track creative performance, audience fatigue, and cohort behavior, surfacing insights proactively • Coordinate paid social, influencer, creative, SEO, and lifecycle teams around a unified account strategy • Support retention strategy involving repeat purchase rate, LTV by acquisition cohort, and loyalty mechanics • Monitor seasonal campaign timing and creative velocity for execution risks • Support the Account Director on quarterly strategy, renewal preparation, and service expansion conversations • Build and maintain client relationships, contributing to at least 90% retention across accounts • Work daily in Iris and nova, using performance data to identify issues and maintaining Pulse cadence at 100% • Employ AI technologies to enhance and optimize business processes • Utilize Power Digital’s Nova ecosystem within the department

🎯 Requirements

• 4–7 years in fashion, apparel, or DTC marketing, with experience managing client relationships day-to-day • Advanced proficiency in spoken and written English • Understanding of how creative strategy and media strategy interact • Familiarity with the influencer and UGC ecosystem, including campaign briefing, evaluation, and scaling • Comfort with DTC economics, including CAC, LTV, repeat rate, and cohort behavior • Understanding of Meta-heavy media mixes and measurement challenges such as creative fatigue, audience saturation, and incrementality • Experience working in seasonal marketing environments • Strong written and verbal communication, with ability to translate performance data into a clear client narrative under time pressure

🏖️ Benefits

• Base salary paid in USD + commission opportunities • Unlimited Time Off available on day one • Fully flex work environment: full-remote, in-office, or hybrid • Healthcare stipend: $50/month to support your healthcare or insurance costs • National Holidays + 2 Mental Health Recharge Days per year • Unlimited opportunities for growth & leadership within a rapidly growing firm • Ongoing employee development programs for personal and professional growth (Hedgehog and Vital 5s) • Quarterly awards including prize money and recognition for outstanding performance • Opportunities to be involved in company DEI initiatives

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