Fashion Marketing Associate – Account Director

🔥 1 hour ago

🇨🇴 Colombia – Remote

⏰ Full Time

🔴 Lead

🎯 Chief Marketing Officer (CMO)

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Logo of Power Digital Marketing

Power Digital Marketing

501 - 1000 employees

💼 Consulting

👥 B2C

📣 Marketing

Consulting • B2C • Marketing

Power Digital Marketing is a tech-enabled growth marketing firm that operates at the intersection of data, technology, and human intelligence to make profit predictable. The company provides a comprehensive suite of digital marketing services, including strategic consulting, creative campaigns, data intelligence, media planning, and more to ignite every phase of the customer journey. Power Digital Marketing focuses on delivering business impact through transparency, data-driven strategies, and advanced technologies, helping brands achieve sustained growth and competitive advantage in a hyper-competitive market.

📋 Description

• Own a portfolio of 4–6 fashion and apparel accounts • Serve as the primary strategic partner for clients and own the performance narrative • Identify growth opportunities and align marketing efforts with business objectives • Translate data into insights, guide internal teams, and build client trust • Act as the day-to-day strategic lead for Fashion clients • Align marketing efforts to revenue growth through creative performance, customer acquisition efficiency, and retention • Collaborate with client teams across marketing, merchandising, and creative • Balance creative velocity, paid media performance, and seasonal campaign planning • Partner with Project Managers to keep execution on track • Collaborate with the Account Director on quarterly strategy and long-term growth plans • Employ AI technologies to enhance and optimize business processes • Utilize Power Digital's Nova ecosystem and work in Iris and nova daily • Lead or support weekly client calls and own the performance narrative • Translate Power Circuit roadmap outputs into weekly account priorities • Track creative performance, audience fatigue, and cohort behavior • Coordinate paid social, influencer, creative, SEO, and lifecycle teams around a unified account strategy • Support retention strategy involving repeat purchase rate, LTV by acquisition cohort, and loyalty mechanics • Monitor seasonal campaign timing and creative velocity for execution risks • Support quarterly strategy, renewal preparation, and service expansion conversations • Build and maintain client relationships and contribute to at least 90% account retention • Maintain Pulse cadence at 100% • Contribute to team coaching and development, marketing strategy and execution, client retention, and client revenue growth

🎯 Requirements

• 4–7 years in fashion, apparel, or DTC marketing, with experience managing client relationships day-to-day • Understands how creative strategy and media strategy interact • Familiarity with the influencer and UGC ecosystem, including briefing, evaluating, and scaling campaigns • Comfortable with DTC economics: CAC, LTV, repeat rate, and cohort behavior • Understanding of Meta-heavy media mixes and measurement challenges including creative fatigue, audience saturation, and incrementality • Experience in seasonal marketing environments • Strong written and verbal communication and ability to translate performance data into a clear client narrative under time pressure • Advanced proficiency in spoken and written English is required • Ability to employ AI technologies and use Power Digital's Nova ecosystem, Iris, and Pulse

🏖️ Benefits

• Base salary + commission opportunities • Prepaid Medicine Plan • 15 paid vacation days (PTO) per year • Up to 4 hours per quarter for paid Volunteer Time Off (VTO) towards philanthropic endeavors • Fully flex work environment: full-remote, in-office, or hybrid • A one time 400.000 COP Work From Home (WFH) stipend automatically added to your first paycheck • Employee Assistance Program (EAP) • 17 observed Colombian national holidays + 2 mental health recharge days per year • Legal benefits like Prima, Cesantias • Paid Social Security • Unlimited opportunities for growth & leadership within a rapidly growing firm • Ongoing employee development programs for personal and professional growth (Hedgehog and Vital 5s) • Quarterly awards including prize money and recognition for outstanding performance • Opportunities to be involved in company DEI initiatives

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