Fashion Paid Advertising Strategist

🔥 12 minutes ago

🌐 Mexico, Argentina, +3 more countries – Remote

🇲🇽 Mexico – Remote 🇦🇷 Argentina – Remote 🇧🇷 Brazil – Remote 🇨🇴 Colombia – Remote 🇺🇸 United States – Remote

⏰ Full Time

🟢 Junior

🟡 Mid-level

📈 Performance Marketing

🚫👨‍🎓 No degree required

👻 Ghost score 14%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Power Digital Marketing

WebsiteLinkedInAll Job Openings

501 - 1000 employees

💼 Consulting

👥 B2C

📣 Marketing

Consulting • B2C • Marketing

Power Digital Marketing is a tech-enabled growth marketing firm that operates at the intersection of data, technology, and human intelligence to make profit predictable. The company provides a comprehensive suite of digital marketing services, including strategic consulting, creative campaigns, data intelligence, media planning, and more to ignite every phase of the customer journey. Power Digital Marketing focuses on delivering business impact through transparency, data-driven strategies, and advanced technologies, helping brands achieve sustained growth and competitive advantage in a hyper-competitive market.

📋 Description

• Own execution, performance, and growth of campaigns within an assigned book of business • Tie campaign efforts to clients’ broader business goals • Work with account leadership to develop and evolve paid advertising strategy within the broader media mix • Own reporting, optimizations, client communication, keyword research, ad copy development, bid optimizations, and routine campaign management • Provide ongoing insights and forward-thinking strategy to clients • Own and execute performance marketing through paid social and paid media native platforms • Manage campaigns across Meta Ads, LinkedIn Ads, Google Ads, YouTube Ads, and Bing Ads • Execute campaign builds and production end-to-end, facilitating production with Specialists where applicable • Lead performance optimizations relative to goals • Manage client budgets and advise on budget changes • Own internal strategic communication for client teams • Provide proactive updates on performance, strategy, recommendations, deliverables, and action items • Deliver weekly client progress recaps with performance insights and future recommendations • Own performance reporting and strategy communication • Create performance reports and presentations • Use data to tell a story and articulate results to clients and stakeholders with clear next steps • Employ AI technologies to enhance and optimize business processes • Utilize Power Digital’s Nova ecosystem • Manage a portfolio of 5-7 accounts and contribute to KPIs including team-member EBITDA and client churn

🎯 Requirements

• Proficiency in spoken and written English at an advanced level is required • 2-3 years of digital marketing experience; 1-2 years in an agency setting • Minimum 2 years of experience with Direct Response marketing, specifically in E-Commerce, Lead Gen or B2B • Minimum 2 years of experience with Meta Ads for direct response campaigns • Minimum 2 years of hands-on experience with Search Engine Marketing • Experience with campaign development and optimization, including bid optimization, keyword research, and ad copy development • Significant campaign management experience in one or more of: Performance Max, Standard Shopping, YouTube Ads, Display Advertising, Local campaigns, or Bing Ads • Proficiency in Google/Microsoft Office Suite(s) • Proficiency in Google Analytics • Strong understanding of full-funnel marketing and paid media’s place in the funnel • Strong written and verbal communication skills • Strong organizational and project management skills • Self-motivated with a strong desire to succeed • Excellent interpersonal skills • Strong work ethic and ability to learn quickly and independently • Interest in a long-lasting relationship with a growing company