Reporting Analyst, Consumer Services

🔥 0 minutes ago

⏰ Full Time

🟢 Junior

🟡 Mid-level

📚 Business Intelligence Analyst

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Logo of Power Digital Marketing

Power Digital Marketing

501 - 1000 employees

💼 Consulting

👥 B2C

📣 Marketing

Consulting • B2C • Marketing

Power Digital Marketing is a tech-enabled growth marketing firm that operates at the intersection of data, technology, and human intelligence to make profit predictable. The company provides a comprehensive suite of digital marketing services, including strategic consulting, creative campaigns, data intelligence, media planning, and more to ignite every phase of the customer journey. Power Digital Marketing focuses on delivering business impact through transparency, data-driven strategies, and advanced technologies, helping brands achieve sustained growth and competitive advantage in a hyper-competitive market.

📋 Description

• Build and maintain automated reports for eCommerce, B2B, and B2C across marketing channels • Access and analyze data from Meta Business Manager, Google Ads, Google Analytics, and other marketing platforms • Create and update weekly, monthly, and quarterly performance decks focused on data storytelling and actionable recommendations • Conduct deep-dive analyses to identify optimization opportunities and answer business questions • Transform complex data into clear visualizations for clients and internal stakeholders • Use Google Sheets and other tools for sophisticated data manipulation and analysis • Present findings clearly and connect data to business outcomes • Employ AI technologies and Power Digital's Nova ecosystem to enhance reporting and generate insights • Meet KPIs of 90%+ task delivery rate and 90%+ task accuracy rate • Continuously improve reporting templates, dashboards, visualization techniques, analysis methodologies, and metrics • Proactively identify opportunities, address client questions, and communicate about deliverables and timelines

🎯 Requirements

• Proficiency in spoken and written English at an advanced level • Bachelor's degree in Marketing, Business Administration, Analytics, or a related field • 2+ years of experience in marketing analytics or digital marketing • Strong understanding of digital marketing metrics, campaign structures, and customer journey • Familiarity with Meta, Google Ads, Google Analytics, and similar digital marketing platforms • Advanced Excel/Google Sheets skills, including pivot tables and VLOOKUP • Experience with Looker, Tableau, PowerBI, or Google Data Studio • Understanding of statistical concepts such as regression modeling and test/control analysis • Experience creating performance presentations and conveying data narratives • Ability to work independently and as part of a team • Strong attention to detail and analytical thinking • Self-motivated and able to work under pressure and meet deadlines

🏖️ Benefits

• Equal Opportunity Employer • People-first culture valuing diversity, inclusion, and varied backgrounds and experiences

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