Senior Performance Analyst, Fashion Paid Media

🔥 7 minutes ago

🌐 Nicaragua, Colombia – Remote

🇳🇮 Nicaragua – Remote 🇨🇴 Colombia – Remote

⏰ Full Time

🟠 Senior

📈 Performance Marketing

👻 Ghost score 14%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Power Digital Marketing

WebsiteLinkedInAll Job Openings

501 - 1000 employees

💼 Consulting

👥 B2C

📣 Marketing

Consulting • B2C • Marketing

Power Digital Marketing is a tech-enabled growth marketing firm that operates at the intersection of data, technology, and human intelligence to make profit predictable. The company provides a comprehensive suite of digital marketing services, including strategic consulting, creative campaigns, data intelligence, media planning, and more to ignite every phase of the customer journey. Power Digital Marketing focuses on delivering business impact through transparency, data-driven strategies, and advanced technologies, helping brands achieve sustained growth and competitive advantage in a hyper-competitive market.

📋 Description

• Own execution, performance, and growth of paid advertising services for complex, enterprise-level accounts • Lead paid advertising strategy and performance marketing to achieve client goals • Demonstrate expert proficiency in at least two major advertising channels • Serve as primary escalation point for key accounts and resolve roadblocks • Apply cross-channel and technical expertise, including attribution, incrementality, and advanced measurement • Oversee campaign execution and quality assurance • Ensure accurate budget pacing and advise on budget changes • Lead proactive strategy recommendations and identify opportunities and risks • Maintain client testing roadmaps and project-manage experimentation • Escalate performance risks and distinguish normal fluctuation from account risk • Lead strategic client and performance discussions • Mentor and develop team talent through coaching, training, and support • Conduct training on platforms, tools, trends, and best practices • Contribute strategic insights to new business pitches and audits • Execute recommendations from the Power Circuit solutions roadmap • Leverage AI technologies to optimize workflows, insights, and performance • Audit and support strategy across 8–10 existing accounts each quarter • Support ownership and improvement of a core department pillar

🎯 Requirements

• Advanced spoken and written English proficiency required • 5–6 years of digital marketing experience • 4+ years in an agency setting • Minimum 3 years of hands-on Search Engine Marketing experience • Experience with campaign development and optimization, including bid optimization, keyword research, and ad copy development on large, enterprise-level accounts • Significant campaign management experience in 3 or more of: Performance Max, Standard Shopping, YouTube Ads, Display Advertising, Local campaigns, Bing Ads • Minimum 3 years of hands-on experience with Meta ads direct response campaigns • Lead Gen and B2B experience • Proficiency in Google/Microsoft Office Suite(s) • Proficiency in Google Analytics • Expert knowledge of funnel marketing and paid advertising across the marketing funnel • Ability to formulate meaningful insights from marketing data and tell the story beyond the statistics • Strong written and verbal communication skills • Strong organizational and project management skills • Self-motivated with a strong desire to succeed • Excellent interpersonal skills • Confidence with client-facing presentations and communication • Strong work ethic and ability to learn quickly and independently

🏖️ Benefits

• Equal Opportunity Employer committed to diversity and inclusion • People-first culture • AI-enabled tools and proprietary technology to support employee workflows and performance