Digital Marketing Specialist

Job not on LinkedIn

🕒 April 1

🇮🇳 India – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

🌐 Digital Marketing

👻 Ghost score 69%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Prayag Health

WebsiteLinkedInAll Job Openings

1 - 10 employees

Founded 2019

🍽️ Food & Beverage

📦 Logistics

💼 Consulting

Food & Beverage • Logistics • Consulting

Prayag Health is a digital healthcare startup from the Dallas-Fort Worth metroplex with a mission of promoting a Healthy Body and Happy Soul. Founded in 2019, it was inspired by the founder's personal experience with back pain, which highlighted the need for accessible product guidance in healthcare. Prayag Health focuses on providing an outstanding eCommerce experience by offering a comprehensive catalog of healthcare, wellness, and personal care products, alongside educational resources and customer support aimed at consumers, patients, caregivers, and healthcare professionals. The company aims to influence lives positively through innovative solutions, investing in eCommerce technologies and forging partnerships with manufacturers and logistics companies to deliver quality products and services.

📋 Description

• Design, implement, and deliver digital marketing programs • Identify new and exciting opportunities and establish brand awareness • Comprehend categories, products, customers and business goals • Know the persona of customers and understand their needs • Research products and competitors to identify opportunities • Establish a digital marketing strategy across various engagement channels • Develop effective paid search strategies • Monitor advertisement budgets and oversee search platform accounts • Track KPIs, analyze web traffic metrics

🎯 Requirements

• Proven SEM experience with PPC campaign management across multiple web and social channels • In-depth experience with website analytics tools such as Google Analytics • Solid understanding of performance marketing, conversion, and online customer acquisition • Expertise in keyword research, data analysis and reporting • Knowledge of ranking factors and search engine algorithms • Up-to-date with the latest trends and best practices in SEO and SEM • Strong business acumen and expert communicator • Experience with A/B and multivariate experiments • Basic understanding of HTML, CSS, XML, JavaScript, and web development and industry-leading commerce tools • Bachelor's/Master's in Marketing, Quantitative, Media or a related field • Google Adwords Certification • Google Analytics and other SEO training are welcome

🏖️ Benefits

• Competitive salaries • Perks in exchange for expertise and skills