Content Lead

Job not on LinkedIn

🔥 14 hours ago

🇨🇾 Cyprus – Remote

⏰ Full Time

🟠 Senior

👨🏼‍💻 Content Manager

👻 Ghost score 22%

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Logo of PrimeXBT

PrimeXBT

201 - 500 employees

Founded 2018

₿ Crypto

💳 Fintech

👥 B2C

Crypto • Fintech • B2C

PrimeXBT is a digital trading platform and cryptocurrency exchange that enables retail traders to buy, exchange, store crypto and trade a wide range of leveraged products from a single account. Since 2018 it has offered CFDs on Forex, commodities, indices and shares, high‑leverage crypto perpetual futures, and fiat/crypto on‑ramps via card and other payment methods. PrimeXBT provides multiple trading interfaces (PXTrader 2. 0, MetaTrader 5 and mobile apps), demo accounts, market research tools, VIP pricing and support, and emphasizes low spreads, fast execution and 24/7 customer service. The company describes itself as an authorized financial services provider and crypto exchange and highlights regulatory/licensing information and corporate social responsibility activities.

📋 Description

• Bring visibility and structure to content produced across marketing teams. • Align priorities, maintain a content backlog, and coordinate assignments. • Establish workflows for briefing, production, review, approval, and delivery. • Work with Brand, Design, Product, Performance Marketing, Business Development, and CRM to clarify requests and agree on deliverables. • Balance planned work with ad hoc requests and take ownership of delivery. • Develop and apply a consistent tone of voice across channels and formats. • Create messaging guidelines, terminology, examples, and editorial checklists. • Review contributors’ work for quality and consistency, and coordinate localisation. • Write, edit, and improve landing pages, campaigns, CRM communications, articles, and other marketing content. • Turn financial topics, product information, and business briefs into clear, accurate, engaging content. • Partner with the Head of Design to align copy and visuals. • Work with Compliance and subject-matter experts to ensure accuracy and meet regulatory requirements. • Use AI for drafting, rewriting, editing, research support, and content adaptation. • Build reusable prompts, reference materials, and AI-assisted workflows. • Review AI output for facts, structure, tone, and relevance. • Identify opportunities to automate routine tasks and scale content production.

🎯 Requirements

• A strong hands-on background in copywriting, editing, UX writing, or a related content role, supported by a portfolio. • Experience writing or editing financial content and the ability to explain financial topics accurately to different audiences. • Excellent written English and strong editorial judgement across tone, structure, clarity, and messaging. • Experience coordinating content delivery, contributors, and stakeholders, with the ability to build processes where they are still developing. • Practical experience using AI for professional content work and critically evaluating its output. • Strong prioritisation skills and willingness to combine substantial writing and editing with coordination and process improvement. • Previous people-management experience or a formal Lead title is not required. • Portfolio or relevant writing and editing samples required with application. • Nice to have: experience in crypto, trading, brokerage, or investment-related content. • Nice to have: experience developing tone-of-voice guidelines, messaging frameworks, or editorial standards. • Nice to have: experience working with Design and Compliance or Legal teams. • Nice to have: experience with multilingual content and localisation. • Nice to have: experience coordinating freelancers or agencies. • Nice to have: experience building AI-assisted workflows, prompt libraries, or quality checks. • Nice to have: basic scripting or automation skills.

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