Lead Generation Manager – E-commerce, Digital Platforms

🔥 8 minutes ago

🇪🇬 Egypt – Remote

⏰ Full Time

🟠 Senior

🎣 Lead Generation

👻 Ghost score 24%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Pulse iD

WebsiteLinkedInAll Job Openings

11 - 50 employees

💼 Consulting

📣 Marketing

💳 Fintech

💰 $3.8M Series A on 2017-04

Consulting • Marketing • Fintech

Pulse iD is a company that specializes in crafting hyper-personalized reward programs for financial institutions and businesses. Using the power of AI and payments data, Pulse iD aims to transform the banking experience with dynamic, personalized rewards programs that foster deeper customer relationships. The company collaborates with financial institutions like banks to offer tailored, high-return-on-investment solutions. Pulse iD serves over 30 million users across 20+ countries, supports 45 languages, and processes over 110 million API calls per month. By leveraging transaction data and collaborating with leading brands, Pulse iD enhances performance marketing and rewards programs that engage millions of bank customers globally. The company is involved with major players like Visa, Binance, Al Hilal Bank, and GCash, providing innovative card-linked rewards and personalization services.

📋 Description

• Build and continuously expand a targeted pipeline of prospective commercial partners across GCC markets, initially focusing on the UAE and Saudi Arabia • Identify high-potential e-commerce retailers, travel and booking platforms, hospitality groups, payment service providers, marketplaces, and digital platforms • Research target accounts, assess commercial potential, and identify relevant decision-makers • Develop segmented prospect lists based on industry, business characteristics, transaction potential, and commercial opportunity • Create and execute personalised outbound campaigns via email, LinkedIn, telephone, and other channels in English and Arabic • Identify opportunities through industry relationships, referral partners, digital agencies, and other prospecting channels • Follow up with prospects and nurture relationships to generate sales conversations • Use AI, sales intelligence platforms, and automation tools for research, data enrichment, targeting, personalisation, and outreach efficiency • Establish signal-based prospecting activities based on business developments and digital commerce activity • Translate market signals into timely outreach campaigns • Test tools, techniques, and workflows to improve lead-generation scalability and effectiveness • Develop or integrate automated prospecting workflows with internal colleagues • Qualify prospective partners based on commercial potential, transaction volumes, decision-maker access, and customer touchpoint control • Engage prospects to understand their business and identify opportunities for Encore • Arrange qualified meetings for the publisher partnerships team with account intelligence and next steps • Collaborate with sales colleagues to improve lead quality based on opportunity progression feedback • Participate in initial discovery discussions and support selected commercial opportunities • Develop and improve Encore’s outbound lead-generation approach • Identify new target segments, prospecting channels, campaign ideas, and commercial-growth opportunities • Test outreach messages, approaches, and follow-up sequences • Maintain accurate account, contact, activity, and opportunity information in the CRM • Track and report outreach performance, qualified meetings, generated sales opportunities, and pipeline progression • Align prospecting with sales and marketing priorities, campaigns, events, and regional growth initiatives • Share market intelligence, competitor insights, objections, and successful approaches with the commercial team

🎯 Requirements

• Typically 4–7+ years of relevant experience in B2B lead generation, outbound sales development, business development, or a similar commercially focused role • Demonstrated success independently building and developing outbound B2B sales pipelines • Strong experience using sales intelligence platforms, CRM systems, AI tools, and automation • Experience developing or improving structured prospecting processes, including account targeting, data enrichment, personalised outreach, and follow-up workflows • Excellent spoken and written English and Arabic • Strong business writing skills and ability to create compelling, personalised outreach messages • Experience prospecting across GCC markets, particularly the UAE and/or Saudi Arabia • Strong research and analytical capabilities • Sound commercial judgement and understanding of qualifying opportunities for a business development or partnerships sales team • Proactive, resourceful, highly organised, and able to work independently and manage multiple initiatives • Genuine interest in emerging AI technologies and their application to sales development • Highly advantageous: experience in e-commerce, payments, merchant services, digital platforms, marketplaces, SaaS, affiliate marketing, or performance marketing • Highly advantageous: experience prospecting to merchants, e-commerce businesses, payment providers, or commercial ecosystem partners • Highly advantageous: hands-on experience with LinkedIn Sales Navigator, Apollo, Clay, AI assistants, workflow automation platforms, or similar technologies • Highly advantageous: experience developing account-based outbound campaigns or signal-based prospecting workflows • Highly advantageous: broader sales experience, including discovery meetings, commercial presentations, or progressing business development opportunities

🏖️ Benefits

• Autonomy to introduce ideas, experiment, and shape market approaches • Work with an international team across the GCC, Asia-Pacific, and other growing markets • Apply AI, automation, and modern sales development techniques • Opportunity to help build a new commercial growth engine for an established fintech technology company • Opportunity to develop a regional prospecting model extendable into new international markets • Equal-opportunity workplace valuing diverse experiences and perspectives