Google Ads Specialist

Job not on LinkedIn

🔥 6 hours ago

🇳🇮 Nicaragua – Remote

💵 $3.5k / month

⏰ Full Time

🟢 Junior

🟡 Mid-level

📈 Performance Marketing

🚫👨‍🎓 No degree required

👻 Ghost score 11%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Remote Talent LATAM

WebsiteLinkedInAll Job Openings

11 - 50 employees

Founded 2017

🎯 Recruiter

🤝 B2B

📣 Marketing

Recruitment • B2B • Marketing

Remote Talent LATAM is a headhunting agency that specializes in connecting businesses with talented marketing professionals from Latin America. They focus on efficiently finding and recruiting qualified remote employees, allowing companies to save costs and hire quickly. By offering a risk-free payment model where clients only pay if they make a hire, Remote Talent LATAM simplifies the recruiting process and enhances business growth for their clients through skilled remote workforce solutions.

📋 Description

• Manage and optimize Google Ads campaigns across Search, Performance Max, and remarketing. • Execute campaign plans developed by senior account leadership, ensuring campaigns meet established KPIs and business objectives. • Monitor lead generation performance, including cost per lead (CPL), cost per acquisition (CPA), conversion volume, and lead quality. • Conduct keyword research, search term analysis, and audience research to identify opportunities for improved targeting and campaign efficiency. • Optimize bidding strategies, budgets, ad copy, and campaign settings based on performance data. • Analyze campaign performance, identify trends and areas for improvement, and provide actionable optimization recommendations. • Prepare performance reports and use Google Analytics 4 (GA4) to evaluate campaign results and understand conversion behavior. • Troubleshoot conversion tracking issues and work with internal engineering or technical teams when implementation support is needed. • Collaborate closely with Senior Account Directors and other paid media specialists to execute strategies and share performance insights. • Maintain high standards of campaign quality, accuracy, and attention to detail across approximately 5–6 client accounts.

🎯 Requirements

• 2+ years of hands-on experience managing and optimizing Google Ads campaigns. • Strong experience with lead generation campaigns, including optimizing for CPL, CPA, conversion volume, and lead quality. • Solid knowledge of Google Ads, particularly Search campaigns, Performance Max, remarketing, and bidding strategies. • Experience managing multiple client accounts and monitoring campaign performance against established KPIs. • Proficiency in Google Analytics 4 (GA4), including interpreting reports, understanding conversion events, and troubleshooting tracking issues. • Familiarity with Google Tag Manager (GTM) and conversion tracking, particularly troubleshooting and reporting rather than implementing tracking from scratch. • Strong analytical skills and the ability to translate performance data into actionable optimizations. • Excellent attention to detail, organizational skills, and the ability to manage competing priorities. • Proactive communication skills and the ability to collaborate effectively with teammates in a remote environment. • Comfortable working in a team-based structure, receiving strategic direction from senior team members, and taking ownership of day-to-day campaign execution. • Resumes must be submitted in English. • Nice to have: Experience managing Google Ads campaigns for healthcare, medical, or other lead generation-focused businesses. • Nice to have: Experience with consumer packaged goods (CPG), consumer goods, or e-commerce brands. • Nice to have: Experience managing high-budget paid search campaigns. • Nice to have: Previous experience working at a digital marketing agency or in a performance marketing environment.

🏖️ Benefits

• Full-time position • 100% remote (LATAM) • Salary: Starting at $3,500 USD/month (negotiable based on experience). • Independent Contractor • Unlimited PTO • National holidays observed according to the employee's country of residence. • Work-from-home equipment stipend • Opportunity to work with a highly collaborative and innovative U.S.-based digital agency