Head of Growth

🔥 13 hours ago

🇪🇬 Egypt – Remote

💵 $4k - $5k / month

⏰ Full Time

🔴 Lead

📈 Growth Marketing

👻 Ghost score 20%

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Logo of Scale Army Careers

Scale Army Careers

11 - 50 employees

Founded 2021

💼 Consulting

📣 Marketing

📦 Logistics

Consulting • Marketing • Logistics

Scale Army Careers is a remote-first recruiting and talent placement service that matches experienced marketing, sales, and technical professionals outside the U. S. (primarily Latin America and Africa) with high-growth U. S. companies. They handle candidate screening (including application forms, video interviews, take-home assignments), contract and payment administration, and provide ongoing support and onboarding guidance while placements work directly with client companies. Roles are typically full-time remote positions paid in USD through payroll platforms like Deel.

📋 Description

• Report directly to the CEO and sit on the leadership team • Lead all marketing functions, including paid media, creative, conversion, brand, content, and SEO • Build the marketing team, set strategy with the leadership team, and own business outcomes • Manage paid media across Meta, Google, LinkedIn, and X for 2–3 product lines • Oversee approximately $80K/month in current ad spend and forecast returns while scaling toward $150K/month • Reallocate spend across channels, campaigns, and offers based on cost per meeting held • Oversee offers, lead magnets, landing pages, forms, booking and show rates, and the testing roadmap • Work with sales weekly to improve targeting, offers, creative, and lead quality • Provide sales enablement messaging, content, and market insights • Develop lead-generation strategy and challenge ICP assumptions using data • Own attribution and tracking with Sales Ops, including offline conversions and HubSpot attribution • Build dashboards, automations, and reusable AI agents • Lead the creative team by setting priorities, workflows, output expectations, and production speed • Hire a Senior Content Marketing Manager and structure the content and organic team • Direct the SEO agency and measure organic traffic, rankings, and pipeline • Lead a flat team of six to eight people across paid media, creative, conversion, and brand/content/SEO • Audit the funnel during the first 30 days and identify the three biggest leaks • Finalize paid media staffing, establish creative testing cadence, launch conversion improvements, reduce cost per meeting held, and present a content and organic growth plan within the first 90 days

🎯 Requirements

• 10 years of experience • Experience leading growth for a B2B services, lead-generation, or sales-led B2B software company • Success measured by booked or held sales meetings rather than e-commerce sales or self-serve signups • Owned a paid media budget of $50K+/month across Meta, Google Ads, LinkedIn Ads, and X (Twitter) Ads • Genuine depth across Meta, Google Ads, LinkedIn Ads, and X (Twitter) Ads • Experience scaling paid spend while maintaining or improving meetings, SQLs, and CAC • Strong funnel math skills, including CAC, conversion rates by stage, and forecasting spend against business outcomes • Experience managing media buyers or agencies and evaluating account structures • Experience owning offers, lead magnets, and landing pages • Experience working closely with a sales team in a sales-led funnel • Experience managing an SEO agency or organic program • Experience building a creative testing engine • Experience hiring and managing a small team, ideally including remote and international team members • Strong HubSpot skills, including lifecycle stages, offline conversion setup, and attribution • GA4 expertise • Advanced AI fluency beyond prompting; experience building tools using Claude Code or similar platforms, reusable skills or agents, dashboards, and automations • Strong ownership mindset • Experience in staffing, recruiting, or outsourcing is a nice to have • Experience building a brand or thought-leadership program alongside performance marketing is a nice to have • Experience with CRO testing tools such as VWO and conversion value modeling on Meta is a nice to have • Must be available to work U.S. business hours aligned with the client’s time zone • Must work East Coast US hours • Resume must be submitted in English and PDF format • Must submit a video showcasing skill sets

🏖️ Benefits

• Fully remote work • Full-time schedule aligned with East Coast US hours • Opportunity to sit on the leadership team and report directly to the CEO • Opportunity to build and lead an AI-native marketing team • Opportunity to shape and hire the team • Global and international team environment

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