Lifecycle Strategist

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Social Scout Email Marketing

51 - 200 employees

Founded 2022

πŸ“£ Marketing

πŸ›οΈ eCommerce

🀝 B2B

Marketing β€’ eCommerce β€’ B2B

Social Scout Email Marketing is a full-service email and SMS marketing agency that specializes in scaling e-commerce brands. They act as an in-house retention partner, offering Klaviyo-focused services including strategy, copywriting, mobile-first design, flow setup and expansion (welcome, abandon, post-purchase, win-back, etc. ), campaign planning and execution, list growth, deliverability management, testing, segmentation, and reporting. Founded by former NCAA Division I athletes, the agency emphasizes performance, long-term partnerships, and measurable results β€” citing metrics like $50M in trackable sales through their retention strategies, a 23x average ROI, and an average client retention of 11. 3 months. They primarily target ambitious, high-AOV e-commerce brands and provide end-to-end account management and one-time builds.

πŸ“‹ Description

β€’ Client Communication. You'll serve as the primary point of contact for your accounts, communicating daily through Slack, Outlook, Loom, and Zoom. This includes approving designs, providing progress updates, and fielding questions. Your clients should always feel informed, supported, and confident in the work being done. β€’ Email Strategy & Planning. You'll build and execute email strategy inside Klaviyo. This includes delivering 30-day campaign calendars each month, developing flow strategies, running ongoing A/B tests, and optimizing pop-up forms. Testing is a critical part of this role. We are always looking for ways to improve performance. β€’ Design Coordination. You'll work closely with our graphic designers to brief, coordinate, and review email campaign and flow designs, ensuring every send is on-brand and conversion-ready. β€’ Klaviyo Implementation. You'll quality check and schedule campaigns, and collaborate with our Klaviyo technicians to build out emails accurately and on time. β€’ Copywriting. You'll write high-converting email copy using AI tools, adapting tone and messaging to suit each brand's audience and voice. β€’ Reporting & KPIs. You'll track performance at every level. This includes near-daily updates to clients, monthly account reports, and quarterly performance reviews.

🎯 Requirements

β€’ 2+ years of hands-on Klaviyo experience building flows, campaigns, and segments across multiple eCommerce brands. β€’ Direct experience managing 5+ client accounts, ideally in an agency or freelance setting. β€’ Strong email copywriting skills with the ability to write and edit short-form copy that converts across both text and image based formats. β€’ Deep knowledge of core email flows including Welcome, Cart Abandon, Browse Abandon, Post-Purchase, and Winback. β€’ Confidence in A/B testing, running strategic tests on subject lines, send times, content, and creative. β€’ Solid grasp of segmentation and deliverability. You know how to keep open rates high and emails out of spam. β€’ Comfortable reviewing designs in Figma and giving clear, constructive feedback to designers. β€’ Organized and reliable. You can juggle multiple deadlines across multiple brands without dropping the ball.

πŸ–οΈ Benefits

β€’ Ongoing training and education in email marketing strategy and execution. β€’ Mentorship from proven marketers who have generated over $20M in email revenue. β€’ Opportunities to grow into senior strategist or team lead roles. β€’ Internal access to email templates, A/B testing frameworks, and optimization SOPs. β€’ A fast-moving, supportive team with regular wins to celebrate.

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