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SEO Specialist

🔥 0 minutes ago

🇷🇸 Serbia – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

📈 SEO Marketing

Where this job comes from

Posted on Solflare's careers page, not through a job board

First seen by Remote Rocketship 0 minutes ago

Logo of Solflare

Solflare

51 - 200 employees

₿ Crypto

🔧 Hardware

💳 Fintech

Crypto • Hardware • Fintech

Solflare is an all-in-one, self-custodial wallet and payments platform built for the Solana blockchain. It provides a mobile and browser wallet for trading, staking, and managing Solana tokens (including best-route swaps, smart auto-slippage, and limit orders), offers a tap-to-sign hardware wallet called the Shield (EAL6+ secure element), and a Solflare Card to spend USDC and borrow against SOL without relinquishing private keys. Solflare emphasizes security (self-custody and hardware protection), broad token support, and an integrated experience for DeFi and Web3 users on Solana; it reports millions of users and billions in assets/trades managed.

📋 Description

• Own and evolve Solflare's SEO strategy • Build on the existing SEO foundation, identify growth opportunities, and create an actionable roadmap • Improve rankings, qualified organic traffic, and visibility across global markets • Lead technical SEO initiatives involving crawling, indexing, site architecture, internal linking, and website performance • Optimize visibility in Google, AI Overviews, ChatGPT, Perplexity, and other emerging discovery platforms • Shape content SEO strategy for landing pages, product pages, and editorial content around search intent • Strengthen domain authority, backlink quality, and competitive positioning through off-page SEO • Improve product discoverability for Solflare's browser extension and other product discovery channels • Monitor performance, convert data into actionable insights, and refine priorities based on impact • Collaborate with Marketing, Product, and Engineering to implement SEO improvements

🎯 Requirements

• 5+ years of hands-on SEO experience with a track record of delivering measurable organic growth in competitive markets • Experience owning or significantly contributing to SEO strategy, from identifying opportunities to executing and measuring results • Strong understanding of technical SEO, including crawling, indexing, site architecture, internal linking, and large-scale website optimization • Solid experience with on-page SEO, content optimization, off-page SEO, and link-building strategies • Proficiency with Ahrefs, Google Search Console, and other SEO analytics and auditing platforms • Familiarity with AI search optimization (AEO) and interest in evolving search behavior and discovery • Data-driven approach with ability to prioritize initiatives based on potential business impact • Ability to work independently, challenge assumptions, and collaborate effectively • Strong communication skills and professional proficiency in English • Nice to have: Experience in crypto, Web3, fintech, or another highly competitive digital industry • Nice to have: Experience optimizing websites with many dynamically generated pages • Nice to have: Experience with international or multilingual SEO • Nice to have: Knowledge of app store optimization (ASO) or Chrome Web Store discoverability

🏖️ Benefits

• Remote-first setup with flexibility over how you work • Option to work from offices in Zagreb, Croatia, Belgrade, or Novi Sad, Serbia • Culture and benefits available through the careers site

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