Trade Marketing Manager

🔥 0 minutes ago

Apply Now

Find Similar Remote Jobs

Set Up Email Alert For New Jobs

📊 Check your resume score for this job

Improve your chances of getting an interview by checking your resume score before you apply.

Upload Resume

Stanley Black & Decker, Inc.

WebsiteLinkedInAll Job Openings

10,000+ employees

Founded 1843

🔧 Hardware

💰 Post-IPO Debt on 2023-03

Manufacturing • Hardware • Industrial Solutions

Stanley Black & Decker, Inc. is a leading global provider of tools, outdoor products, and industrial solutions. Known for its iconic brands such as DEWALT, CRAFTSMAN, and Stanley, the company offers a wide range of tools and solutions for various industries, including engineered fastening and manufacturing technologies. Headquartered in New Britain, Connecticut, Stanley Black & Decker is committed to innovation, sustainability, and empowering people through its community initiatives. The company plays a significant role in the skilled trades sector, focusing on upskilling and inclusive culture, aiming for a positive impact on both the planet and its people.

📋 Description

• Develop and implement promotional strategies with a focus on long-term marketing plans. • Maintain regular communication and collaboration with European and local agencies. • Lead the development and launch of promotions, new products, concepts, displays, and related marketing initiatives. • Propose, plan, and organize events, trade fairs, and other promotional activities. • Coordinate the creation of catalogues and other marketing materials. • Develop and execute sell-out activities in cooperation with sales teams. • Manage the translation and adaptation of marketing materials in collaboration with translation agencies. • Work closely with digital and social media managers to ensure aligned marketing execution. • Manage the marketing budget, including the purchase order (PO) process, and allocate funds to maximize ROI. • Measure and report on the performance of marketing campaigns, generate insights, and assess results against objectives. • Administer various operational tasks, including pricing setup. • Analyse market trends, customer needs, and competitor activity. • Develop strategies for co-op activities and lead related meetings. • Conduct regular customer meetings and visits. • Collaborate with Sales Managers and the Supply Chain team to support accurate market forecasting. • Monitor competitor activity across markets and recommend strategic actions to protect and grow market share. • Build and maintain knowledge of key business metrics, including market size, market share, category performance, and competitor activity.

🎯 Requirements

• Develop and implement promotional strategies with a focus on long-term marketing plans. • Maintain regular communication and collaboration with European and local agencies. • Lead the development and launch of promotions, new products, concepts, displays, and related marketing initiatives. • Propose, plan, and organize events, trade fairs, and other promotional activities. • Coordinate the creation of catalogues and other marketing materials. • Develop and execute sell-out activities in cooperation with sales teams. • Manage the translation and adaptation of marketing materials in collaboration with translation agencies. • Work closely with digital and social media managers to ensure aligned marketing execution. • Manage the marketing budget, including the purchase order (PO) process, and allocate funds to maximize ROI. • Measure and report on the performance of marketing campaigns, generate insights, and assess results against objectives. • Administer various operational tasks, including pricing setup. • Analyse market trends, customer needs, and competitor activity. • Develop strategies for co-op activities and lead related meetings. • Conduct regular customer meetings and visits. • Collaborate with Sales Managers and the Supply Chain team to support accurate market forecasting. • Monitor competitor activity across markets and recommend strategic actions to protect and grow market share. • Build and maintain knowledge of key business metrics, including market size, market share, category performance, and competitor activity. • Partner with relevant support teams to establish the business and organizational infrastructure needed to support growth.

🏖️ Benefits

• Competitive salary plus receive entitlements and benefits unique to your country of hire. • Career paths aren’t linear here. Being part of our global company with 60+ brands gives you the chance to grow and develop your skills along multiple career paths. • Our lifelong learning philosophy means you’ll have access to a wealth of state-of-the-art learning resources, including our Lean Academy and online university (where you can get certificates and specializations from renowned colleges and universities). • We pride ourselves on being an awesome place to work. We respect and embrace differences because that’s how the best work gets done. You’ll find we like to have fun here, too. • You’ll help us continue to make positive changes in the local communities where we work and live as well as in the broader world through volunteerism, giving back and sustainable business practices.