Mid-Level Copywriter

🕒 July 30

🇧🇷 Brazil – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

📝 Copywriter

👻 Ghost score 53%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Stark Marketing

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2018

📣 Marketing

🏥 Healthcare

🤝 B2B

Marketing • Healthcare • B2B

Stark Marketing é a maior assessoria de marketing e vendas focada em cirurgia plástica no Brasil. A empresa afirma ajudar clínicas a fechar até 3 vezes mais cirurgias implementando uma “máquina de vendas”, e comunica resultados como +270 milhões de reais gerados e mais de 100 cirurgiões plásticos clientes. Oferece soluções personalizadas que incluem estratégia de posicionamento, tráfego pago, treinamentos comerciais, automações para captação de leads pelo Instagram e soluções de inteligência artificial. Conta com mais de 40 profissionais dedicados exclusivamente a estratégias de vendas para cirurgia plástica, metodologia própria (Atração, Relacionamento, Conversão) e patrocina congressos do setor. Suas comunicações e cases destacam crescimento de seguidores, aumento de faturamento e geração de cirurgias de alto ticket para clínicas e cirurgiões em diferentes estágios de carreira.

📋 Description

• Manage the full client portfolio workflow independently, without daily supervision, using the orchestrator, validation processes, reference library, calendar, copy, and ClickUp • Champion the content strategy in biweekly client meetings • Write publication-ready copy for organic campaigns, paid traffic, landing pages, emails, and ManyChat • Develop and validate Reels and Stories scripts, following production through to posting • Analyze client metrics weekly, cross-reference them with the editorial direction, and propose adjustments • Research trends in plastic surgery and healthcare and incorporate them into the content calendar • Monitor the portfolio’s Instagram accounts daily, ensuring execution • Maintain ongoing communication in client groups • Produce paid-traffic materials, including scripts and creative copy • Present tests of new content formats in the weekly meeting • Provide occasional technical support to the junior copywriter • Complete ad hoc tasks requested by the team lead

🎯 Requirements

• Clear, objective, and assertive communication • Experience analyzing metrics • Experience serving high-ticket clients • Applied mastery of copywriting, storytelling, and persuasive frameworks (AIDA, PAS, and cognitive triggers) • Comprehensive understanding of the awareness funnel, including scripts for the top, middle, and bottom of the funnel and appropriate CTAs • Ability to independently produce copy in multiple formats: carousels, Reels, static posts, Stories, ads, landing pages, emails, and ManyChat • Independent application of the 7 Reels levers and the informative post principle (4 layers) • Advanced proficiency with ClickUp • Solid knowledge of CFM, privacy requirements for before-and-after content, and Meta platform policies • Ability to use AI tools strategically, with final review and alignment with company standards • Mastery of the Stark modeling method • Ability to create a visual brief within the copy • Analytical mindset • Autonomy • Active contribution to campaign ideation and new formats • Availability to work full-time • Affirmative-action position for LGBTQIA+ people, Black people, people over 40, Indigenous people, and women

🏖️ Benefits

• Bonus • Flexible hours • Career development plan • 100% remote work • PJ contractor arrangement