Google Ads Media Buyer – Growth Strategist

🔥 0 minutes ago

⏰ Full Time

🟡 Mid-level

🟠 Senior

📈 Performance Marketing

Where this job comes from

Posted on Sweat Pants Agency's careers page ↗Sweat Pants Agency's careers page, not through a job board

First seen by Remote Rocketship 0 minutes ago

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Sweat Pants Agency

11 - 50 employees

📣 Marketing

🤝 B2B

🛍️ eCommerce

Marketing • B2B • eCommerce

Sweat Pants Agency is a growth-focused digital marketing agency known for being the driving force behind several high-growth companies. They specialize in delivering fast and effective marketing results for a diverse range of businesses, from startups to Fortune 500 companies. Sweat Pants Agency offers a comprehensive suite of marketing services including Meta, Google, LinkedIn, and TikTok advertising, as well as email and SMS marketing. They emphasize transparency, client partnership, and adaptability to client brand voices, providing tailor-made marketing strategies that lead to significant company growth.

📋 Description

• Own a set of DTC and eCommerce Google Ads accounts as strategist, buyer, and direct client point of contact • Manage monthly budgets from $5,000 to well into six figures • Present results, plans, and reasoning directly to clients • Audit campaign and ad group structure, keywords, search terms, negatives, bidding strategies, impression share, feed health, landing pages, audiences, and conversion tracking • Create Loom walkthroughs of account audits • Separate and manage brand and non-brand activity • Evaluate incremental performance using NC-CPA, NC-ROAS, geo holdouts, and attribution analysis • Manage Search, Shopping, PMax, Demand Gen, YouTube, Merchant Center, GA4, GTM, Shopify imports, enhanced conversions, and offline conversion imports • Audit Google automation, auto-applied recommendations, assets, and sitelinks • Own Merchant Center feed hygiene, product titles, disapprovals, promotions, and delivery impact • Diagnose and fix bottlenecks involving creative, offers, AOV, landing pages, checkout, and tracking • Build landing pages, scripts, reporting, and other tools needed by accounts • Collaborate with clients and agency teams to test aggressively and develop scalable frameworks

🎯 Requirements

• Hands-on Google Ads experience with meaningful spend on DTC and eCommerce accounts • Demonstrable results involving CPA, ROAS, revenue, and changes made to achieve them • Experience with Shopping and PMax, not only Search • Fluency across Search, Shopping, PMax, Demand Gen, YouTube, Merchant Center, GA4, and GTM • AI-native working style; already using Claude or equivalent as a working tool • Ability to build and ship landing pages using Claude or equivalent • Native or near-native English communication skills • Ability to explain thinking clearly, sell ideas, push back on ineffective client decisions, and raise problems early • Ability to work US Eastern business hours for client calls • Bonus experience with Bing • Bonus experience building or operating a Shopify store or running Meta at spend • Willingness to own results across the entire funnel and work without a ticketing system or narrowly defined scope

🏖️ Benefits

• Real brands with real budgets • Trust and autonomy from day one • Fast feedback • Growth into senior strategy and increased responsibility based on performance • Remote work and ability to live anywhere • Flexible schedule outside US Eastern business hours; no time clock • Opportunity to test aggressively, learn quickly, and build scalable frameworks

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