Google Ads Media Buyer – Growth Strategist

🔥 4 minutes ago

🌐 Estonia, Latvia, +2 more countries – Remote

🇪🇪 Estonia – Remote 🇱🇻 Latvia – Remote 🇱🇹 Lithuania – Remote 🇬🇷 Greece – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

📈 Performance Marketing

👻 Ghost score 25%

What it means: the chance that no one is really hiring for this job.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.Why this score:

• Just posted.
• Jobs at this company usually fill in 34 days.
• 20 open roles for a team of 13.
• No salary listed.

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Sweat Pants Agency

WebsiteLinkedInAll Job Openings

11 - 50 employees

📣 Marketing

🤝 B2B

🛍️ eCommerce

Marketing • B2B • eCommerce

Sweat Pants Agency is a growth-focused digital marketing agency known for being the driving force behind several high-growth companies. They specialize in delivering fast and effective marketing results for a diverse range of businesses, from startups to Fortune 500 companies. Sweat Pants Agency offers a comprehensive suite of marketing services including Meta, Google, LinkedIn, and TikTok advertising, as well as email and SMS marketing. They emphasize transparency, client partnership, and adaptability to client brand voices, providing tailor-made marketing strategies that lead to significant company growth.

📋 Description

• Own a set of DTC and eCommerce Google Ads accounts end to end, with budgets from $5k/month to well into six figures monthly • Serve as strategist, buyer, and direct client point of contact • Present results, plans, and reasoning directly to clients • Audit campaign and ad group structure, keywords, search terms, negatives, bidding strategies, impression share, feed health, landing pages, audiences, and conversion tracking • Create Loom walkthroughs of account audits for clients • Separate brand and non-brand performance and reporting • Analyze and manage PMax incrementality and branded versus non-branded volume • Audit Google automation, including auto-applied recommendations, assets, and sitelinks • Manage Merchant Center hygiene, product titles, disapprovals, promotions, and feed impact on Shopping and PMax • Manage tracking through GA4, GTM, Shopify goal imports, Google Ads tags, enhanced conversions, and offline conversion imports • Diagnose and resolve bottlenecks involving creative, offers, AOV, landing pages, checkout, and tracking • Build landing pages, scripts, reporting, and other tools needed by accounts • Collaborate directly with clients and take ownership of account outcomes • Work on real brands, test aggressively, learn quickly, and build scalable frameworks

🎯 Requirements

• Hands-on Google Ads experience with meaningful spend on DTC and eCommerce accounts • Demonstrated results involving CPA, ROAS, revenue, and specific optimization changes • Specific experience with Shopping and PMax, not only Search • Fluency across Search, Shopping, PMax, Demand Gen, YouTube, Merchant Center, GA4, and GTM • AI-native approach; must already use Claude or equivalent as a working tool • Ability to build and ship landing pages using Claude or equivalent • Native or near-native English communication skills • Ability to explain ideas clearly, sell recommendations, push back on clients, and raise problems proactively • Ability to work US Eastern business hours for client calls • Bonus: experience building or operating a Shopify store • Bonus: experience running Meta at spend • Bing experience is a nice to have • Willingness to own strategy, client relationships, campaign performance, feeds, tracking, landing pages, scripts, and reporting

🏖️ Benefits

• Real influence over how Google is run across the agency • Work on real brands with real budgets • Aggressive testing and rapid learning • Trust from day one • A lot of autonomy • Fast feedback • Opportunity to grow into senior strategy • Increased responsibility and career growth based on performance • Remote work and worldwide hiring • Flexible schedule; no time clock • Ability to work during US Eastern business hours for client calls, with the rest of the day flexible

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