Google Ads Media Buyer, Growth Strategist

🔥 1 minute ago

🇰🇪 Kenya – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

📈 Performance Marketing

👻 Ghost score 25%

What it means: the chance that no one is really hiring for this job.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.Why this score:

• Just posted.
• Jobs at this company usually fill in 34 days.
• 20 open roles for a team of 13.
• No salary listed.

Apply Now

Check your resume score

Customize resume + cover letter

Find Similar Remote Jobs

☆ Save☑️ Mark as applied❌ Hide

Report problem

Sweat Pants Agency

WebsiteLinkedInAll Job Openings

11 - 50 employees

📣 Marketing

🤝 B2B

🛍️ eCommerce

Marketing • B2B • eCommerce

Sweat Pants Agency is a growth-focused digital marketing agency known for being the driving force behind several high-growth companies. They specialize in delivering fast and effective marketing results for a diverse range of businesses, from startups to Fortune 500 companies. Sweat Pants Agency offers a comprehensive suite of marketing services including Meta, Google, LinkedIn, and TikTok advertising, as well as email and SMS marketing. They emphasize transparency, client partnership, and adaptability to client brand voices, providing tailor-made marketing strategies that lead to significant company growth.

📋 Description

• Own a set of DTC accounts as strategist, buyer, and direct client point of contact • Manage Google Ads budgets ranging from $5,000 per month to well into six figures per month • Present results, plans, and reasoning directly to clients • Audit campaign and ad group structure, keywords, search terms, negatives, bidding strategies, impression share, feed health, landing pages, audiences, and conversion tracking • Create Loom walkthroughs of account audits • Separate brand and non-brand performance and reporting • Diagnose branded versus incremental performance in PMax • Audit Google automation, auto-applied recommendations, assets, and sitelinks • Own Merchant Center feed hygiene, product titles, disapprovals, promotions, Shopping, and PMax delivery • Manage GA4, GTM, Shopify goal imports, Google Ads tags, enhanced conversions, and offline conversion imports • Diagnose and resolve bottlenecks involving creative, offers, AOV, landing pages, checkout, and tracking • Build and ship landing pages, scripts, and reporting using AI tools • Optimize toward NC-CPA and NC-ROAS using attribution analysis and geo holdouts

🎯 Requirements

• Hands-on Google Ads experience with meaningful spend on DTC and eCommerce accounts • Demonstrable results involving CPA, ROAS, revenue, and changes made to achieve them • Specific experience with Shopping and PMax, not only Search • Fluency across Search, Shopping, PMax, Demand Gen, YouTube, Merchant Center, GA4, and GTM • Bing experience is a nice to have • AI-native; Claude or equivalent must already be used as a working tool • Ability to build and ship a landing page using Claude or equivalent • Native or near-native English communication skills • Ability to explain thinking clearly, sell ideas, push back on client decisions, and raise problems early • Skepticism toward own numbers and willingness to run holdouts • Ability to work US Eastern business hours for client calls • Shopify store or Meta advertising experience is a bonus • Ability to own client relationships, account strategy, buying, audits, feeds, tracking, landing pages, scripts, and reporting

🏖️ Benefits

• Real influence over how Google is run across the agency • Work on real brands with real budgets • Aggressive testing and rapid learning • Trust from day one • A lot of autonomy • Fast feedback • Opportunity to grow into senior strategy • Increased responsibility and growth based on performance • Remote work; live anywhere • Flexible schedule outside US Eastern client-call hours • No time clock; judged on output

📊 Check your resume score for this job

Improve your chances of getting an interview by checking your resume score before you apply.

Upload Resume