Senior Global Campaigns Strategist

Job not on LinkedIn

🔥 2 hours ago

🇸🇬 Singapore – Remote

⏰ Full Time

🟠 Senior

👻 Ghost score 10%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Twilio

WebsiteLinkedInAll Job Openings

5001 - 10000 employees

🔌 API

🤝 B2B

API • B2B

Twilio is a leading provider of cloud communications services that enables developers to build innovative communication solutions. Founded in 2008, Twilio has democratized access to communication channels such as voice, text, chat, video, and email through easy-to-use APIs. With headquarters in San Francisco and a global presence, Twilio empowers organizations of all sizes to engage effectively with their customers by integrating these communication capabilities into their applications.

📋 Description

• Own and develop a major global campaign that drives awareness and opportunities for Twilio • Set the strategic vision and execute operations for global campaign motions • Design and execute strategic end-to-end campaigns for buyer and vertical segments • Partner with product marketing, content, brand, creative, and regional campaign teams on campaign themes and messaging • Serve as the central point of contact for cross-functional campaign partners • Build relationships with stakeholders across multiple organizations • Develop scalable, repeatable campaign playbooks and regional content systems • Track program results, measure success, report metrics, analyze performance, and recommend optimizations • Integrate AI frameworks into campaign models and develop AI-assisted content workflows, standards, templates, and guidelines • Manage and allocate campaign production budgets across content, video, localization, and agency needs • Travel approximately 15% for in-person customer and team connections

🎯 Requirements

• Deep understanding of marketing funnel tactics and metrics by funnel stage • Understanding of enterprise buying cycles, sales processes and stakeholders, especially in B2B tech • Self-starter who excels in a fast-paced, collaborative, and innovative high-growth environment • Ability to manage multiple work streams and maintain presence with the team and leadership • Strategic thinking with strong attention to detail • 7+ years working as a campaign strategist in B2B or tech • Proven experience building and delivering integrated programs and managing tools, processes, and assets • Exceptional verbal and written communication skills • Ability to drive alignment, set expectations, and drive to success • Experience working with cross-functional teams and executives to ensure consistent content delivery • Commitment to fostering a culture of trust through feedback, communication, and transparency

🏖️ Benefits

• Competitive pay • Generous time off • Ample parental and wellness leave • Healthcare • Retirement savings program • Support for employee volunteering and donation efforts • Remote-first work arrangement • Approximately 15% travel opportunities to connect in person