
2 - 10 employees
Founded 2025
🍽️ Food & Beverage
👥 B2C
Food & Beverage • B2C
Unbore Foods is a consumer-focused food & beverage company that rethinks mass-market FMCG by introducing bold flavors, innovative formats, and insights-driven products for India's retail landscape. The company focuses on beverages and fast-moving consumer goods engineered for scale and designed to excite everyday consumers across mass retail channels.
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2 - 10 employees
Founded 2025
🍽️ Food & Beverage
👥 B2C
Food & Beverage • B2C
Unbore Foods is a consumer-focused food & beverage company that rethinks mass-market FMCG by introducing bold flavors, innovative formats, and insights-driven products for India's retail landscape. The company focuses on beverages and fast-moving consumer goods engineered for scale and designed to excite everyday consumers across mass retail channels.
• Own and execute brand marketing initiatives across trade, retail, digital and on-ground channels • Plan and manage new product, flavour and market launches from strategy to execution • Work closely with sales and distribution teams to develop and execute trade marketing programmes, retailer activations, POSM and visibility initiatives • Translate the brand strategy into campaigns and consumer-facing communication across markets • Coordinate with creative, digital, production and activation partners to ensure timely execution • Track market trends, competition, consumer behaviour and trade feedback to identify new opportunities • Support marketing budgets, campaign planning and measurement of marketing effectiveness • Spend time in the market, understand retailer and consumer activity, and bring those learnings back into the brand • Take increasing ownership of the Firki brand and its growth journey
• 3–5 years of experience in Brand Marketing, Trade Marketing or Consumer Marketing • Prior FMCG experience preferred, especially in beverages, foods or other high-frequency consumer categories • Strong understanding of trade marketing and general trade is a significant advantage • Experience handling product launches, market launches or brand activations • Proactive, curious, eager to learn and comfortable taking ownership • Ability to work in a fast-moving, entrepreneurial environment • Comfortable working across Sales, Trade, Creative, Digital and Operations • Open to extensive travel as the brand enters new markets • MBA preferred; strong relevant experience and potential matter more
• Negotiable compensation for the right candidate based on experience and potential • Opportunity to help build the brand from the ground up • Ownership and exposure • Opportunity to grow with the brand
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