UserWise
11 - 50 employees
Founded 2020
💼 Consulting
📣 Marketing
📦 Logistics
Consulting • Marketing • Logistics
UserWise is a game development and LiveOps services company that uses a proprietary AI-driven production system to accelerate development, reduce costs, and improve decision-making. They co-develop and modernize mobile and casual games, run LiveOps and growth for established titles (e. g. , Fruit Ninja Adventures, Wordscapes Search, Sudoku), and build related platforms such as a loyalty and rewards product. UserWise partners with other studios to scale games into sustainable businesses through AI-accelerated engineering, content creation, analytics, and monetization optimization.
Art Director – Mobile Casual F2P Games
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UserWise
11 - 50 employees
Founded 2020
💼 Consulting
📣 Marketing
📦 Logistics
Consulting • Marketing • Logistics
UserWise is a game development and LiveOps services company that uses a proprietary AI-driven production system to accelerate development, reduce costs, and improve decision-making. They co-develop and modernize mobile and casual games, run LiveOps and growth for established titles (e. g. , Fruit Ninja Adventures, Wordscapes Search, Sudoku), and build related platforms such as a loyalty and rewards product. UserWise partners with other studios to scale games into sustainable businesses through AI-accelerated engineering, content creation, analytics, and monetization optimization.
📋 Description
• Own and evolve the overall art direction and visual identity of the game. • Establish and maintain a consistently high visual bar across 2D, 3D, UI, character art, environments, animation, VFX, lighting, and gameplay presentation. • Ensure accessibility of a premium casual title while delivering the spectacle, energy, and entertainment value expected from a major IP. • Review the game holistically and ensure all visual disciplines form a cohesive experience. • Identify generic, inconsistent, underdeveloped, or disconnected areas and drive stronger solutions. • Provide visual feedback through art reviews, paintovers, mockups, reference boards, and direct iteration. • Manage and mentor a small multidisciplinary art team spanning 2D, 3D, UI art, characters, environments, and VFX. • Set expectations, priorities, and quality standards while building a culture of constructive critique and iteration. • Partner with Production on art priorities, capacity, dependencies, and delivery. • Collaborate with Creative Direction, Game Design, UX, Product, Engineering, and Production. • Work with UI/UX on usability, clarity, composition, hierarchy, visual storytelling, and presentation. • Guide VFX and animation for anticipation, impact, transitions, rewards, celebration, and game feel. • Translate established IP and brand pillars into an authentic modern mobile-game visual identity. • Participate in recruiting, portfolio reviews, and hiring. • Explore and incorporate AI tools for ideation, concept development, visualization, reference creation, iteration, and production. • Help artists use AI as a creative multiplier rather than a substitute for artistic judgment. • Reduce repetitive production work and increase time spent on high-value creative decisions. • Establish workflows combining AI-assisted exploration with traditional 2D, 3D, UI, animation, VFX, and engine-based production. • Evaluate emerging tools based on quality, speed, and creative range. • Maintain artistic standards, visual consistency, and IP integrity as workflows evolve.
🎯 Requirements
• Significant experience as an Art Director, Associate Art Director, Lead Artist, or equivalent visual leadership role in games. • Portfolio demonstrating an exceptionally strong visual bar and clear artistic judgment. • Shipped experience on mobile Free-to-Play games. • Strong experience with casual or mass-market mobile games. • Proven experience managing and directing multidisciplinary artists. • Demonstrated ability to direct visual quality across multiple disciplines. • Strong visual judgment across 2D character and concept art, UI, environments, 3D characters, animation, VFX, lighting, composition, color, and visual hierarchy. • Ability to provide effective visual feedback through paintovers, mockups, references, or direct iteration. • Strong understanding of how UI, art, animation, VFX, lighting, and audio combine to create game feel and emotional payoff. • Experience working closely with UI/UX, game design, product, engineering, and production teams. • Ability to balance a strong artistic point of view with readability, performance, technical constraints, and production realities. • Strong communication skills and ability to explain what should change visually and why. • Professional fluency in spoken and written English is required. • Comfortable working in Unity or closely within a real-time game-engine production environment. • Comfortable managing a distributed, international team. • Genuine enthusiasm for adopting and advancing AI-assisted creative workflows. • Strong portfolio is essential. • Where possible, identify your specific role and contribution to portfolio projects.
🏖️ Benefits
• Help bring a globally recognized IP to life with real brand reach and growth potential. • Own and elevate the visual direction of a flagship mobile game across 2D, 3D, UI, animation, VFX, and presentation. • Help shape modern, AI-assisted creative workflows that amplify the capabilities of a talented art team. • Work with a veteran-led team in a lean, high-ownership environment. • High visibility and direct creative impact on the product. • 100% remote, flexible work with a small, passionate, execution-focused team. • Market-competitive compensation • Paid Time Off • Performance Bonus • Annual Performance Reviews
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