Senior Manager, Marketing Operations

Job not on LinkedIn

🕒 July 14

🇧🇪 Belgium – Remote

⏰ Full Time

🟠 Senior

⚙️ Marketing Operations

👻 Ghost score 46%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Veralto

WebsiteLinkedInAll Job Openings

10,000+ employees

🏥 Healthcare

🍽️ Food & Beverage

📦 Logistics

Healthcare • Food & Beverage • Logistics

Veralto is a global enterprise comprising 13 operating companies and over 300 locations worldwide. With a workforce of 16,000 associates, Veralto focuses on impactful work in areas crucial to everyday life, such as water, food, and medicine. The company's Water Quality division manages, treats, purifies, and protects water on a global scale, while the Product Quality & Innovation division ensures the safety and authenticity of essential goods in the global supply chain. Committed to fostering a diverse and inclusive workplace, Veralto invests in its employees' growth through hands-on learning and career development opportunities, supported by a global network and the resources of an S&P 500 company.

📋 Description

• Lead, mentor, and develop a global team of six marketing operations, automation, and analytics professionals across multiple time zones • Define and execute the global marketing operations, data, analytics, and automation strategy • Align priorities with Marketing, Sales Operations, IT, and leadership • Own marketing and customer data quality, enrichment, normalization, deduplication, governance, and ongoing hygiene across Salesforce and the broader marketing technology ecosystem • Establish standards for reliable targeting, segmentation, reporting, attribution, and decision-making • Lead data orchestration across CRM, marketing automation, digital, enrichment, BI, and integration platforms • Improve data integration, transformation, segmentation, routing, and activation • Own marketing analytics and executive reporting across pipeline, revenue contribution, funnel and campaign performance, customer acquisition, and marketing efficiency • Build scalable dashboards, attribution models, and insights to improve conversion, velocity, and effectiveness • Serve as the senior marketing technology authority for Salesforce and Marketing Cloud Account Engagement (Pardot) • Own requirements, architecture, governance, integrations, segmentation, scoring, nurture, campaign and lifecycle management, marketing-to-sales processes, platform modernization, and practical AI applications • Ensure Salesforce remains the trusted source of truth

🎯 Requirements

• 8+ years of progressive experience in Marketing Operations, Marketing Automation, Revenue Operations, Data Intelligence, or a related discipline • 3+ years leading and developing teams • Advanced experience with enterprise CRM and marketing automation environments, including Salesforce and Marketing Cloud Account Engagement (Pardot) • Strong understanding of CRM data architecture, integrations, data flows, and marketing-to-sales processes • Strong experience in data enrichment and hygiene, data governance, marketing analytics, attribution, funnel analysis, executive reporting, and data visualization • Proven experience leading complex marketing technology implementations, integrations, migrations, and transformation initiatives within B2B organizations • Strong commercial acumen, people leadership, stakeholder management, and communication skills • Ability to translate complex data and technology challenges into clear business insights and outcomes for senior stakeholders • Bachelor's degree in Marketing, Business, Information Systems, Computer Science, Analytics, or a related field • Must be hired from a European country with a Veralto legal entity

🏖️ Benefits

• Opportunities to deepen your skillset, pursue your ambitions, and grow your career • Diverse and inclusive workplace • Purpose-driven work contributing to clean water, safe food and medicine, and trusted essential goods