Vista
5001 - 10000 employees
Founded 1995
📣 Marketing
🛍️ eCommerce
💰 $40M Venture Round on 2003-07
Marketing • eCommerce • Design/UX
Vista is a remote-first company dedicated to empowering small businesses by providing exceptional services in technology, design, marketing, and customer care. With a global workforce of over 6,500 team members across 17 countries, Vista emphasizes collaboration, inclusivity, and sustainability. Their commitment to innovation enables small businesses to thrive, while the company's culture fosters personal and professional growth for its employees.
Paid Media Specialist – Search, Shopping
Job not on LinkedIn
🔥 0 minutes ago
Where this job comes from
Posted on Vista's careers page, not through a job board
First seen by Remote Rocketship 0 minutes ago
Vista
5001 - 10000 employees
Founded 1995
📣 Marketing
🛍️ eCommerce
💰 $40M Venture Round on 2003-07
Marketing • eCommerce • Design/UX
Vista is a remote-first company dedicated to empowering small businesses by providing exceptional services in technology, design, marketing, and customer care. With a global workforce of over 6,500 team members across 17 countries, Vista emphasizes collaboration, inclusivity, and sustainability. Their commitment to innovation enables small businesses to thrive, while the company's culture fosters personal and professional growth for its employees.
📋 Description
• Own day-to-day management of Search and Shopping campaigns across Google and Microsoft Ads • Execute search-term mining, negative keyword management, keyword expansion, bid and budget optimizations, Shopping product optimizations, and ad, asset, and creative refreshes and testing • Support sitewide discount messaging across Search and Shopping channels • Create and build new campaigns with proper structures for performance and scalability • Maintain account hygiene through regular quality assurance checks • Collaborate with analytics, creative, merchandising, and other cross-functional teams • Translate campaign data into actionable insights • Share weekly, monthly, and ad hoc performance updates with the Paid Media Team and leadership • Track channel effectiveness and identify optimization opportunities • Identify and address spend anomalies, performance drops, and ad disapprovals • Track emerging paid-media trends, including keywords, competitors, and industry developments • Identify testing opportunities and propose hypotheses, success metrics, and expected impact • Execute approved tests, monitor results, document learnings, and make recommendations • Work closely with the Paid Media Manager to shape channel strategies and priorities
🎯 Requirements
• Bachelor’s Degree, preferably in Marketing, Business, or a related field • Minimum of 3 years hands-on experience managing paid Search and/or Shopping campaigns • Experience in the Google Ads platform is required • Experience with Microsoft Ads is a plus • Experience working in Google Merchant Center is a plus • Proficient in Excel • Experience with product feeds or feed management tools is a plus • Experience managing paid strategy for e-commerce and B2B is a plus • Experience managing budgets of $100k/month • Experience with external reporting tools is a plus, including Looker, Looker Studio, GA4, Supermetrics, and Tableau
🏖️ Benefits
• Equal opportunity employer • Reasonable accommodation for individuals with disabilities during application/interview, job performance, and access to benefits and privileges • Continuous improvement and growth-oriented culture • Diversity-celebrating, people-centric work environment
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