Lead Product Designer

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🕒 May 28

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WATI

WebsiteLinkedInAll Job Openings

11 - 50 employees

Founded 2021

🤖 Artificial Intelligence

🔌 API

☁️ SaaS

Artificial Intelligence • API • SaaS

WATI is a company that provides a communication platform leveraging the WhatsApp Business API to enhance marketing, sales, service, and customer support automation. By integrating various functionalities such as chatbots and analytics, WATI assists businesses in scaling customer interactions efficiently. Its services include managing conversations, providing personalized content, and connecting businesses with their audience through WhatsApp, Facebook, and Instagram, making it a robust solution for companies aiming to improve customer engagement and operational efficiency across digital channels.

📋 Description

• Lead end-to-end design for core product areas, from discovery to implementation. • Translate customer needs into clear, intuitive experiences informed by competitor insights, research data, and UX best practices. • Build a deep understanding of competitor features and customer needs at a persona level. • Use modern tools and AI-assisted workflows to iterate faster, prototype new ideas, and validate through user testing. • Lead user research to identify key touchpoints and define measurable criteria for UX effectiveness and efficiency by guiding other designers in conducting interviews, analyzing insights, and applying data-driven design principles. • Own and evolve our design system to improve consistency, scalability, and ease of use across the product. • Partner with engineering to ensure our design system is implemented accurately and continuously improved. • Reimagine and enhance mobile app experience, ensuring parity and coherence with the web app. • Collaborate with product and engineering teams to refine ideas based on feedback and improve designs as they’re built. • Mentor designers, review their work, and support their growth.Mentor designers by reviewing their work and offering clear, actionable feedback that fosters their growth. • Contribute to product and business strategy by connecting design decisions to outcomes. • Build and present completing design demos to leadership to secure stakeholder alignment and buy-in.

🎯 Requirements

• 10+ years of experience in Product Design, with at least 3 years in a lead role. • A portfolio that shows strength in UX, interaction, and visual design. • Expertise in Figma and proficiency with prototyping, design systems, and collaboration tools. • Experience designing for complex systems or SaaS products. • Proven experience improving or maintaining a design system. • Experience designing for mobile apps and understanding platform-specific design patterns. • Strong understanding of user research methods and how to turn insights into actionable ideas. • Hands-on with tools that enable faster iteration, prototyping, and testing. • Curiosity around AI adoption in design and the ability to experiment with new tools or workflows. • Clear communication skills and the ability to work well with cross-functional teams. • Comfort discussing technical constraints with developers and finding practical solutions. • A strategic mindset that connects design to business goals. • Experience with AI-driven or conversational products.

🏖️ Benefits

• Design a product used by thousands of businesses worldwide • Work with a thoughtful, collaborative, and motivated team. • Take real ownership of your work and space to experiment and innovate. • Enjoy flexible hours and a culture that values craft, curiosity, and learning.