Brand and Growth Manager

Job not on LinkedIn

🔥 15 hours ago

🇪🇪 Estonia – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

📈 Growth Marketing

👻 Ghost score 25%

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Logo of Team Up - We Build Teams

Team Up - We Build Teams

51 - 200 employees

Founded 2021

💼 Consulting

📦 Logistics

📣 Marketing

Consulting • Logistics • Marketing

Team Up is an innovative company focused on building remote teams for businesses looking to enhance their workforce. By providing a platform for recruitment, employer of record (EOR) services, and a diverse talent pool that includes developers, designers, marketing experts, and more, Team Up delivers a comprehensive solution for companies to efficiently hire and manage remote professionals. With a proven track record of client retention and substantial savings in hiring costs, Team Up is committed to reshaping the future of work.

📋 Description

• Develop and execute the company’s overall brand and marketing strategy • Create content for technical B2B audiences, including case studies, comparison pages, integration explainers, launch announcements, sales materials, and website content • Research the AdTech industry, technical documentation, market trends, competitors, and customer needs • Manage the company’s LinkedIn presence and develop the CEO’s personal profile and thought leadership • Build and maintain a social media content strategy and measure performance • Manage inbound lead generation, landing pages, forms, lead routing, CRM hygiene, and nurture sequences • Ensure demo requests and inbound leads are followed up effectively • Build relationships with trade publications, podcasts, industry newsletters, and relevant communities • Coordinate PR activities, podcast and panel opportunities, and industry events • Develop and maintain the company’s visual identity, tone of voice, and brand guidelines • Support entry into new markets and buyer segments through market-specific marketing initiatives • Work with the CEO and internal technical teams to translate complex product concepts into marketing communication • Identify opportunities to automate marketing processes using AI and digital tools • Design and implement research, content, lead-generation, and workflow automation systems • Manage projects, freelancers, external partners, and marketing systems • Continuously test, measure, and improve marketing activities based on performance and business objectives

🎯 Requirements

• 3–5 years of experience in B2B marketing • Experience in AdTech or MarTech, such as SSP, DSP, ad networks, publisher monetisation, header bidding, or agency environments • Strong understanding of the digital advertising ecosystem and ability to explain technical AdTech concepts in clear, simple language • Excellent written communication and content creation skills • Strong ability to develop positioning and messaging for technical B2B products • Experience managing LinkedIn and other social media channels for B2B audiences • Experience with inbound marketing, lead generation, CRM, and demand capture • Strong analytical and strategic thinking skills • Proven ability to work independently and take ownership of the full marketing function • Strong AI literacy and experience using AI to automate and improve marketing workflows • Comfortable working directly with senior leadership and receiving direct feedback • Ability to work in a fast-paced environment with limited structure and changing priorities • Strong project management and stakeholder coordination skills • Experience with Figma or similar design tools • Experience with HubSpot, Apollo, or similar CRM/outreach platforms • Experience with n8n, Zapier, APIs, or other workflow automation tools • Video or podcast editing experience • Experience coordinating industry events or conference presence

🏖️ Benefits

• Remote work arrangement • Significant freedom to build marketing processes • Opportunity to use AI to increase efficiency

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