
51 - 200 employees
💼 Consulting
📦 Logistics
📣 Marketing
Consulting • Logistics • Marketing
Maker Lab is a company that specializes in providing top-tier talent to enhance collaboration and performance within teams. Founded in 2015, Maker Lab offers embedded teams and studio on-demand services to transform brands through social-first strategies and brand building. They leverage AI to precisely match global, pre-vetted talent to meet client needs. Maker Lab focuses on in-housing content creators and social strategists, enabling seamless results for businesses by bringing cultural trends and hyperlocal content into their brand-building processes.
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51 - 200 employees
💼 Consulting
📦 Logistics
📣 Marketing
Consulting • Logistics • Marketing
Maker Lab is a company that specializes in providing top-tier talent to enhance collaboration and performance within teams. Founded in 2015, Maker Lab offers embedded teams and studio on-demand services to transform brands through social-first strategies and brand building. They leverage AI to precisely match global, pre-vetted talent to meet client needs. Maker Lab focuses on in-housing content creators and social strategists, enabling seamless results for businesses by bringing cultural trends and hyperlocal content into their brand-building processes.
• Collaborate with stakeholders to define and document go-to-market plans across the full product portfolio spanning physical retail and e-commerce channels • Support end-to-end GTM programme management for product launches from initial planning and briefing through post-launch analysis and reporting • Support market and channel expansion initiatives by compiling market insights, channel data, and analysis to inform GTM recommendations • Champion APAC shopper insights and lead performance and results reporting, coordinating across functions to gather inputs and synthesise findings • Lead APAC best-practice sharing to drive scale and cross-pollination of learnings and winning strategies across markets • Continuously assess and refine processes and best practices to improve efficiency and effectiveness for future launches • Serve as key liaison across complex cross-functional teams, ensuring a unified GTM strategy from brief to launch • Identify risks, bottlenecks, and dependencies; develop mitigation plans and operational systems to keep programmes on track • Establish communication channels and provide regular updates on programme status, milestones, and performance to stakeholders • Serve as key APAC point of contact for security and demo device management for retail store environments
• 7+ years of experience in go-to-market strategy and execution, ideally in-house at a technology, consumer electronics, or retail brand • Demonstrated ability to translate business objectives into actionable GTM plans • Proven ability to manage complex, cross-functional projects from inception to completion • Strong organisational skills and exceptional attention to detail • Strong analytical skills with the ability to synthesise varied datasets into clear commercial reporting and business insights • Skilled at building compelling presentation decks that tell a clear, structured story for senior stakeholders • Highly proactive mindset; ability to thrive in ambiguous environments, take initiative, and solve problems before they become blockers • Exceptional interpersonal and communication skills; ability to build relationships across diverse cultures and locations and influence stakeholders without direct authority • Proficiency with Asana, Jira, and Smartsheet • Familiarity with GTM-related platforms and workflows • Exceptional verbal and written English communication and presentation skills
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